TY  - BOOK
AU  - Biswas, Prakriti
TI  - Studying the consumer preference for Amul beverages
PY  - 2015///
CY  - Mumbai
PB  - IES's Management College and Research Centre
KW  - Consumer behaviour
KW  - Marketing
N1  - Name of the Guide:  Prof. Hirendra Soni
ER  -