TY  - BOOK
AU  - Karkada, Ryan
TI  - Alternate trade channel (ATC) for chocolates & confectioneries in Nestle India Ltd.,
PY  - 2015///
CY  - Mumbai
PB  - IES's Management College and Research Centre
KW  - Alternate trade channel
KW  - Marketing
N1  - Name of the Guide:  Prof. Neeraj Dixit
ER  -