TY  - BOOK
AU  - Rathi, Jayashree
TI  - An empirical study on competitative environment of dairy industry with focus on HORECA segment of Amul Ltd
PY  - 2017///
CY  - Mumbai
PB  - IES's Management College and Research Centre
KW  - Market segmentation
KW  - Marketing
N1  - Name of the Guide:  Prof. Mrunal Joshi
ER  -