TY  - BOOK
AU  - Ensign, Prescott C.
AU  - Fast, Jonathan
AU  - Hentsch, Stefan
TI  - Can a Technology Enterprise Transition from Niche to Wider Market Appeal in the Turbulent Digital Media Industry? 
KW  - Broadcast Media Industry
KW  - Scale Up
KW  - Technology Enterprise Growth
KW  - Leveraging Resources
ER  -