TY  - GEN
AU  - Gupta, Rajen K.; Awasthy, Richa
TI  - Qualitative research in management: methods and experiences
SN  - 978-93-515-0103-9
U1  - 658.0072/Gup/Awa 
PY  - 2015///
CY  - New Delhi 
PB  - Sage Publishing 
KW  - Management Research.
KW  - Qualitative Methode
KW  - Management
N1  - Preface    Acknowledgements   
I: PHILOSOPHY OF QUALITATIVE RESEARCH
Rajen K Gupta and Richa Awasthy Qualitative Research: An Introduction  Richa Awasthy On Becoming a Qualitative Researcher   
II: EXPERIENCES AND METHODS
Tara Shankar Basu Phenomenology: Qualitative Research—An Odyssey of Discovery  Sumita Mishra Semiotics: Doing an Emic Research the “Semiotic” Way—Experiences and Challenges  Twisha Anand Grounded Theory: My PhD Journey—Finding a Method to the Madness  Anjan Roy Quasi-Ethnography: Methodological Design for Exploring Knowledge Creation in Organizations  Shalini Rahul Tiwari Single Case Study: A Promenade Down the Memory Boulevard  Margie Parikh Single Case Study: Exploring Organizational Ambidexterity—My Journey As a Qualitative Researcher  Swanand J Deodhar Multiple Case Study: From Research Problem to Research Design in a Doctoral Setting—A Student’s Experiential Musings  Devendra Kumar Punia Multiple Case Study: My Journey—From Pure Quantitative Research to Mixed Research, and Then from Mixed Research to Pure Qualitative Research  Abinash Panda Mixed Methodology: Researching at Any Cost—Restorying My Journey into the "Unknown"  Anita Ollapally Mixed Methodology: Use of Qualitative and Mixed Methods Research to Understand and Explore Organizational Phenomena in 21st Century—Reflecting on Personal Experience as a “Research Scholar”   
III: CONCLUSION
Richa Awasthy and Rajen K Gupta The Churning Process: Insights from the Experiences    Index
N2  - This book is the first of its kind on qualitative research in management in the Indian context. It covers the philosophy and practice of qualitative research, and presents the journeys of 10 management scholars who describe their experiences of doing qualitative research while explaining their choice of varied methods. Both aspiring and experienced management researchers will find it an invaluable resource
ER  -