TY - GEN AU - Flick, Uwe TI - An introduction to qualitative research SN - 978-93-860-6274-1 U1 - 658.0072/Fli PY - 2007/// CY - New Delhi PB - Sage Publications India Pvt. Ltd. KW - Business Research, KW - Qualitative research N1 - Publisher's Acknowledge Preface to the Fifth Edition PART ONE: FRAMEWORK Guide to this Book Qualitative Research: Why And How to Do It Qualitative and Quantitative Research Approaches to Qualitative Research Ethics of Qualitative Research PART TWO: THEORY IN QUALITATIVE RESEARCH Using the Existing Literature Theories Underlying Qualitative Research Texts as Data in Qualitative Research PART THREE: RESEARCH DESIGN Designing Qualitative Research The Qualitative Research Process Research Questions Entering the Field Sampling Triangulation PART FOUR: VERBAL DATA Collecting Verbal Data Interviews Focus Groups Using Narrative Data PART FIVE: DATA BEYOND TALK Collecting Data Beyond Talk Observation and Ethnography Visual Data: Photography, Film & Video Using Documents as Data PART SIX: QUALITATIVE DATA ANALYSIS Qualitative Data Analysis Transcription and Data Management Grounded Theory Coding Thematic Coding and Content Analysis Naturally Occuring Data: Conversation, Discourse, and Hermeneutic Analysis Using Software in Qualitative Data Analysis PART SEVEN: GROUNDING, WRITING AND OUTLOOK Quality of Qualitative Research: Criteria and Beyond Writing Qualitative Research State of the Art and the Future Glossary References Subject Index N2 - In the new edition of his bestselling book, Uwe Flick introduces the main theoretical approaches to qualitative research, and provides unmatched coverage of the full range of methods available to qualitative researchers. Organised around the process of doing qualitative research, the book guides you through ethics, research design, data collection and data analysis. New to this edition: • A new chapter outlining methodological approaches to qualitative research • New introductory sections at the beginning of each of the book’s seven parts, which also define the key terms • Lots of new practical examples that show how to carry out all aspects of a qualitative research project • New exercises that help to test your understanding of what you’ve read • A brand new companion website full of resources for lecturers and students including suggested answers to the exercises in the book, full text journal articles and links to additional resources ER -