TY  - BOOK
AU  - Shradha Shah
TI  - A study understanding the role of influence on digital engagement behavior
U1  - PG-Mar/16-18/4442383 
PY  - 4319///1
CY  - Mumbai
PB  - IES Management College and Research Centre
KW  - Digital engagement behavior
N1  - Prof. Ritu Sinha
ER  -