TY  - BOOK
AU  - Suraj Gupta
TI  - A study of consumer preference of Samsung V/s other brands in consumer durable with respect to after sale service
U1  - PG-Mar/16-18/4442376 
PY  - 4319///1
CY  - Mumbai
PB  - IES Management College and Research Centre
KW  - Consumer preferences, brands, consumer durable with respect to after sale service
N1  - Prof. Richa Chaudhary
ER  -