TY  - BOOK
AU  - Ankita Joshi
TI  - Crisis management:  Maggi, Cadbury, Coca-Cola
U1  - MMS-Gen/16-18/4442424 
PY  - 4319///1
CY  - Mumbai
PB  - IES Management College and Research Centre
KW  - Crisis management
N1  - Prof. Suhas Pai
ER  -