TY - GEN AU - Evans, James R. TI - Business analytics:methods, models and decision SN - 978-9332-582-09-5 U1 - 658.472 PY - 2017/// CY - Noida PB - Peasrson India Education Services Pvt. Ltd. KW - Descriptive Analytics KW - Predictive Analytics KW - Prescriptive Analytics N1 - Contents PART 1: Foundations of Business Analytics 1. Introduction to Business Analytics 2. Analytics on Spreadsheets Part 2: Descriptive Analytics 3. Visualizing and Exploring Data 4. Descriptive Statistical Measures 5. Probability Distributions and Data Modelling 6. Sampling and Estimation 7. Statistical Inference Part 3: Predictive Analytics 8. Trendlines and Regression Analysis 9. Forecasting Techniques 10. Introduction to Data Mining 11. Spreadsheet Modelling and Analysis 12. Monte Carlo Simulation and Risk Analysis Part 4: Prescriptive Analytics 13. Linear Optimization 14. Applications of Linear Optimization 15. Integer Optimization 16. Decision Analysis N2 - Business Analytics, Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data analysis works in today’s organizations. Students will learn to apply basic business analytics principles, communicate with analytics professionals and effectively use and interpret analytic models to make better business decisions. Author James Evans takes a balanced, holistic approach and looks at business analytics from descriptive and predictive perspectives ER -