TY  - BOOK
AU  - Aashumi Mehta
TI  - A study on the Impact of Social Media Influencers on Brand Credibility and Purchase Intention
PY  - 2021///
CY  - Mumbai
PB  - IES Management College and Research Centre
KW  - Social media, Brand credibility, Purchase intention
N1  - Prof. Ritu Sinha
ER  -