IES Management College And Research Centre

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161.
NEW PERSPECTIVES OF RURAL MARKETING:INCLUDES AGRICULTURAL MARKETING by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI JAICO PUBLICATIONS 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / RAM / 2875.

162.
INTERNAL MARKETING:TOOLS AND CONCEPTS FOR CUSTOMER-FOCUSED MANAGEMENT by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI BUTTERWORTH-HEINEMANN 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8072 / AHM / 2981.

163.
STRATEGIC MARKETING:MAKING DECISIONS FOR STRATEGIC ADVANTAGE by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI ROUTLEDGE 2000
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / TON / 2998.

164.
Creative leaps : 10 lessons in effective advertising inspired at Saatchi & Saatchi Michael Newman
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore John Wiley & Sons (Asia), 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 659.1\ New\ 3045.

165.
STRATEGIC MARKETING FOR NONPROFIT ORGANIZATIONS: by
Edition: 6TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / AND / 3112.

166.
MARKETING MANAGEMENT:A FINANCE EMPHASIS by
Edition: 4TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI JAICO PUBLICATIONS 2002
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8 / CHA / 3260.

167.
LATERAL MARKETING: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW JERSEY JOHN WILY AND SONS PVT LTD 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / FER / 3267.

168.
BRINGING NEW TECHNOLOGY TO MARKET: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI PRENTICE-HALL OF INDIA PVT LTD 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / KAT / 3301.

169.
GLOBAL MARKETING MANAGEMENT: by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 648.848 / WAR / 3314.

170.
OUT OF THE BOX:STRATEGIES FOR ACHIEVING PROFITS AND GROWTH TOMORROW THROUGH WEB SERVICES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MASSACHUSETTS HARVARD BUSINESS SCHOOL PRESS 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 648.848 / HAG / 3348.

171.
HIGH-PERFORMANCE INTERACTIVE MARKETING:NEW TECHNIQUES AND TECHNOLOGIES FOR WINNING AND KEEPING CUSTOMERS
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI VIVA BOOKS PRIVATE LTD 2004
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / / 3409.

172.
MARKETING PLANNING: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI REGAL PRESS 2004
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.802 / K K / 3422.

173.
MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH by
Edition: 4TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / HAR / 3435.

174.
DIGITAL MARKETING APPROACHES AND APPLICATIONS PRASAD, R. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: ICFAI(CUP /SH ) 658.8/PRA/3466.

175.
DIGITAL MARKETING: CONCEPTS AND EXPERIENCES PRASAD, R. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8/PRA/3467.

176.
E-MARKETING THE EMERGING TRENDS MANTRAVADI, PRAMOD by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: ICFAI(CUP /SH ) 658.8/MAN/3476.

177.
INNOVATIONS IN MARKETING KAUSHESH, ANSHUL by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8/KAU/3517.

178.
MARKETING STRATEGY - VOL.I KAUSHESH, ANSHUL by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.802/ICF/3521.

179.
PHARMACEUTICAL MARKETING: EMERGING TRENDS KAUSHESH, ANSHUL by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD ICFAI UNIVERSITY PRESS 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 615.068/KAU/3549.

180.
STRATEGIC MARKETING - VOL. 1 CONCEPTS AND CASES JAYASIMHA, K.R, by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: ICFAI(CUP /SH ) 658.8/JAY/3556.

181.
THE NEW AGE MARKETING RAJASHEKAR, N. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: ICFAI(CUP /SH ) 658.80905/RAJ/3558.

182.
STATISTICS FOR MANAGEMENT: by
Edition: 7TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 1997
Availability: Items available for loan: Library Annexe (1)Collection, call number: 519.5068 / LEV / 3682.

183.
STATISTICS FOR MANAGEMENT: by
Edition: 7TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2003
Availability: Items available for loan: Library Annexe (1)Collection, call number: 519.5068 / LEV / 3683.

184.
ASCENDING THE VALUE SPIRAL:FROM INSIGHT TO INNOVATION by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI RESPONSE BOOKSA DIVISION OF SAGE PUBLICATION 2002
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.8 / RAM / 3705.

185.
MARKETING PLANNING AND STRATEGY: by
Edition: 6TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CINCINNATI SOUTH WESTERN THOMSON LEARNING 2000
Availability: Items available for loan: Main Library (1)Collection, call number: 658.802 / JAI / 3722.

186.
MARKETING PLANNING AND STRATEGY: by
Edition: 6TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CINCINNATI SOUTH WESTERN THOMSON LEARNING 2000
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / JAI / 3723.

187.
MARKETING PLANNING AND STRATEGY: by
Edition: 6TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CINCINNATI SOUTH WESTERN THOMSON LEARNING 2000
Availability: Items available for loan: Main Library (1)Collection, call number: 658.802 / JAI / 3724.

188.
MARKETING PLANNING AND STRATEGY: by
Edition: 6TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CINCINNATI SOUTH WESTERN THOMSON LEARNING 2000
Availability: Items available for loan: Main Library (1)Collection, call number: 658.802 / JAI / 3725.

189.
MARKETING PLANNING AND STRATEGY: by
Edition: 6TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CINCINNATI SOUTH WESTERN THOMSON LEARNING 2000
Availability: Not available: Library Annexe -2 (6th Floor): In transit (1).

190.
SUN TZU STRATEGIES FOR MARKETING: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2004
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / MIC / 3748.

191.
BOUND VOLUME-JOURNAL OF MARKETING RESEARCH VOL XVII1-4: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK AMERICAN MARKETING ASSOCIATION 1980
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / MAR / 3764.

192.
BOUND VOLUME-STRATEGIC MARKETING SELECTED ISSUES YEAR 01-03: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI THE ECONOMIC TIMES 2001
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8072 / ECO / 3773.

194.
MARKETING MODELS: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 1992
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / KOT / 3821.

195.
MARKETING MODELS: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 1992
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / KOT / 3822.

196.
GURUS ON MARKETING: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI VIVA BOOKS PRIVATE LTD 2004
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8072 / SUL / 3860.

197.
LEGAL ASPECTS OF MARKETING IN INDIA: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI NEW AGE INTERNATIONAL P LTD 2004
Availability: Items available for loan: Main Library (2)Collection, call number: 343.08 / V V / 3890, ...

198.
QUANTITATIVE ANALYSIS FOR MARKETING MANAGEMENT: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWYORK "MCGRAW-HILL,INC" 1967
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8 / KIN / 3923.

199.
QUANTITATIVE ANALYSIS FOR MARKETING MANAGEMENT: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWYORK "MCGRAW-HILL,INC" 1967
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / WIL / 3924.

200.
MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH by
Edition: FIRST
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI EVEREST PUBLISHING HOUSE 2004
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / KUL / 3945.

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