IES Management College And Research Centre

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2041.
A study on influencer marketing as a marketing tool in fashion & beauty industry by
Edition: PG-18-85
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Pharma PG-Mar/18-20/4443010.

2042.
To study the impact of digital marketing on tourism in India by
Edition: PG-18-22
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/18-20/4443188.

2043.
A study on marketing strategies of Amul Biscuits by
Edition: PG-18-2
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Pharma PG-Mar/18-20/4442976.

2044.
A study on the impact of promotional offers on purchase of consumer durables (washing machines) by
Edition: PG-19-92
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443199.

2045.
A study on effectiveness of Omni-Channel strategy with regards to small businesses by
Edition: PG-19-55
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443117.

2046.
Impact of luxury fashion brand's social media marketing on customer perception and purchase behaviour by
Edition: PG-19-54
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443116.
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2047.
A study understanding consumer perception about influencer marketing by
Edition: PG-19-136
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443129.

2048.
A study of the Marketing Strategies of Epigamia by
Edition: M-19-54
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/19-21/4443145.

2049.
Evaluation of marketing strategy of top 3 courier companies and measuring effectiveness of the Raksha Bandhan-Campaign of Delhivery Logistics Pvt. Ltd. by
Edition: PG-19-142
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443253.

2050.
Influence of social media platform on public health protection & awareness against covid-19 by
Edition: PG-19-81
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443197.

2051.
A study on sports marketing trends & its effectiveness by
Edition: M-19-62
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/19-21/4443175.

2052.
A study of promotional strategies for toothpaste brand-Colgate-Palmolive Limited by
Edition: PG-19-107
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Not available: Main Library: Checked out (1).

2053.
A comparative study on effectiveness of traditional and digital marketing in food and beverage industry in India by
Edition: M-19-57
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/19-21/4443151.

2054.
A study on the role eof Artificial Intelligence in marketing of FMCG Products in India by
Edition: M-19-57
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-General Management MMS-Gen/19-21/4443152.

2055.
Study of pharmaceutical marketing management in the world of technology and innovation by
Edition: PM-19-21
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Pharma PM/19-21/4443243.

2056.
A study of promotional strategies for premium watches (Rolex & Omega) by
Edition: PG-19-108
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443096.

2057.
A study on digitalization of marketing and sales of pharma products by
Edition: PM-19-13
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Pharma PM/19-21/4443238.

2058.
A study on social media and its role in marketing by
Edition: M-19-62
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-General Management MMS-Gen/19-21/4443176.

2059.
A study on consumer responses to new promotion strategies adopted by FMCG companies during Covid-19 by
Edition: PG-19-125
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443105.

2060.
A study on the marketing strategies of McDonalds and Burger King that lead to the preference consumers by
Edition: PG-19-113
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443098.

2061.
A study of marketing strategies used by top 5 health and wellness brands in India during covid-19 by
Edition: M-19-20
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/19-21/4443181.

2062.
A study on marketing strategies used by consumer durable brands during covid-19 by
Edition: M-19-18
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/19-21/4443184.

2063.
Study on marketing strategies of Harley-Davidson in India by
Edition: PG-19-99
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443090.

2064.
A study analyzing the brand building and marketing strategies of Harry Potter by
Edition: PG-19-116
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443099.

2065.
A study on the impact of influencer marketing on buying decisions of consumers by
Edition: M-19-22
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/19-21/4443214.

2066.
A study of remogliflozin regarding the perception, acceptance and challenges in current marketing scenario of SGLT2 by
Edition: PM-19-14
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Pharma PM/19-21/4443239.

2067.
Analyzing promotion strategies of HUL Bathing soaps in India by
Edition: PG-19-106
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443095.

2068.
Digital leap frogs: How technology is reshaping consumer markets in India by
Publication details: Gurugram, Haryana Harper Business 2022
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8(E-Marketing)/Mah/38479.

2069.
Emotion by design: Creative leadership lessons from a life of Nike by
Publication details: London - 2022 Cornerstone Press 2022
Availability: Items available for loan: Main Library (1)Collection, call number: 338.76/Hof/38497.

2070.
Marketing management by
Publication details: Noida, India Pearson India Education Services Pvt. Ltd., 2022
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8/Kot/Kel/38503.

2071.
A study on IKEA`s marketing mix strategies in India by
Edition: PG-20- 134
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443664.

2072.
Emerging role of digital marketing in diabetology product portfolio by
Edition: PM-20- 13
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-General Management PM/20-22/4443753.

2073.
A Study on the Impact of Real time marketing on the Brand Recall value among customers by
Edition: M-18-40
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/18-20/4443347.

2074.
A Study on advertising strategies of food delivery applications in India by
Edition: PG-20- 130
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443660.

2075.
A study of marketing strategies of luxury ayurveda brands in India by
Edition: PG-19-10
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443301.

2076.
Pharmaceutical Industry`s Adaptability To Digital Marketing Consequent To Covid-19 Pandemic by
Edition: PM-20- 22
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-General Management PM/20-22/4443762.

2077.
A Study Understanding Consumer Perception About Influencer Marketing by
Edition: PG-20- 32
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443562.

2078.
Micro influencer marketing in India & its effects on consumer behavior by
Edition: MM-17-3
Material type: Text Text
Publication details: Mumbai IESs Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMM/17-20/4443817.

2079.
Study of local branding/marketing strategies of MSME in the Textile sector by
Edition: PG-20- 189
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443719.

2080.
A study on influence of packaging on consumer purchase decision with regards to packeged food products by
Edition: PG-19-49
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443309.

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