IES Management College And Research Centre

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41.
An empirical study of the factors that impacts a consumer's preference for an economic website Thakkar, Devanshu by
Edition: PG-16-116 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2016
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-MAR/2014-2016/4441905.

42.
A study on buying behaviour and customer expectations for Namkeen Products in Navi Mumbai Market Akhade, Mayur by
Edition: M-14-1 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2016
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-MAR/2014-2016/4441908.

43.
Impact of Celebrity Endorsement on Consumer buying behavior Tiwari, Rahul by
Edition: M-14-61 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2016
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-MAR/2014-2016/4441921.

44.
Study of prescription behaviour of Doctors with regards to imipenem/cilastatin and study of perception of Doctors about current Anti Anginal Market Naik, Pradnya by
Edition: PG-10-94 2010-2012
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2011
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: SUM-75/PG-MAR/2010-2012/66675.

45.
Hooked : how to build habit-forming product Nir Eyal with Ryan Hoover. by
Publication details: New York Portfolio Penguin 2014
Availability: Not available: Main Library: Checked out (1).

46.
Big data in practice: how 45 successful companies used big data analytics to deliver extraordinary results by
Publication details: New Delhi Wiley India Pvt. Ltd., 2016
Availability: Items available for loan: Main Library (1)Collection, call number: ERP(CUP /SH ) 658.05/ Mar/ 32701.

47.
Study of consumer buying behavior towards organic foods in domestic market Temgire, Sandeep by
Edition: MM-14-16 2014-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre December 2016
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2014-2017/4442012.

48.
A study on consumer buying behavior for Real Estate Udani, Neil by
Edition: MM-14-18 2014-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre December 2016
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2014-2017/4442013.

49.
Small Data : The Tiny Clues That Uncover Huge Trends by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Great Britain, John Murray Learning 2016
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8342/Lin.

50.
A study on consumer behavior with respects to online shopping with special reference to youth by
Edition: M-15-24 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re MMS-Mar/2015-2017/4442051.

51.
A study on changing buying behaviour for premium perfume brands: online vs in store by
Edition: M-15-35 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re MMS-Mar/2015-2017/4442057.

52.
A study on consumer behavior with regards to investment intention by
Edition: M-15-36 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re MMS-Mar/2015-2017/4442058.

53.
Study of perception and preference of consumer towards select soft drink brands by
Edition: M-15-47 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re MMS-Mar/2015-2017/4442061.

54.
No cover image available
A Study of Consumer Behavior Towards Organic Food and the Moderating Effects of Health Consciousness by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: MURTHY, E N MARKETING MANAGEMENT
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 16, No 3/ 5557805JA3.

55.
To analyze hidden factors that influence consumers buying decision by
Edition: PG-15-11 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re PG-Mar/2015-2017/4442130.

56.
A study on consumers perceptions on various ayurvedic toothpaste brands by
Edition: PG-15-15 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re PG-Mar/2015-2017/4442132.

57.
A study on healthy lifestyle consumers: a choice between rationality and affordability by
Edition: PG-15-28 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re PG-Mar/2015-2017/4442135.

58.
A study on factors affecting customer satisfaction in ICICI by
Edition: PG-15-55 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re PG-Mar/2015-2017/4442142.

59.
Role of in-store promoting on compulsive buying behavior by
Edition: PG-15-66 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re PG-Mar/2015-2017/4442147.

60.
A study on buying behavior of gold jewellery in mumbai by
Edition: PG-15-96 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re PG-Mar/2015-2017/4442155.

61.
The impact of social media on the buying intention of apparels among Gen Y consumers in mumbai city by
Edition: PG-15-116 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re PG-Mar/2015-2017/4442162.

62.
A study on understanding consumer sensitivity towards consumer promotion in the fmcg sector by
Edition: PG-15-14 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re PG-Mar/2015-2017/4442165.

63.
Consumer behavior by
Edition: 11
Publication details: Noida, U.P. Pearson India Education Services Pvt. Ltd., 2016
Availability: Items available for loan: Main Library (15)Collection, call number: 658.8342/Sch/Wis/Student Collection PG/MMS/Sr Batch, ... Not available: Main Library: Checked out (7).

64.
Trends on consumer behavior with respect to shopping online by
Edition: MM-15-2 2015-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re MMM/2015-2018/4442240.

65.
A study on consumer buying behavior with regard to tying and bundling by
Edition: MM-15-3 2015-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re MMM/2015-2018/4442241.

66.
A study understanding consumer perception of eragrance buying behavior by
Edition: MM-15-6 2015-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re MMM/2015-2018/4442244.

67.
A study on recent trends in online consumer buying behaviour. by
Edition: MM-15-10 2015-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re MMM/2015-2018/4442246.

68.
A study analyzing the customer preferences for amul garlic butter by
Edition: PG-14-22 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-861/PG-Mar/2014-2016/666861.

69.
To understanding the consumer behavior and create brand awareness for pride of cow's milk at parag milk foods pvt. ltd., by
Edition: PG-14-87 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-666884/PG-Mar/2014-2016/666884.

70.
Understanding and key determinants of customer purchase decision with regards to Hindalco Everlast at Hindalco Industries Ltd., by
Edition: PG-14-95 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-666887/PG-Mar/2014-2016/666887.

71.
Competitive analysis of testing services across industrial sectors at larson & tourbo infotech ltd., by
Edition: PG-14-101 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-666890/PG-Mar/2014-2016/666890.

72.
A study on buying behavior and customer expectations for dahi with special reference to amul masti dahi at amul india ltd., by
Edition: M-14-1 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-897/MMS-Mar/2014-2016/666897.

73.
An empirical study investigating the factor important for purchase of desi ghee at amul india ltd., by
Edition: M-14-18 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Sum-903/MMS-Mar/2014-2016/666903.

74.
Understanding Indian consumers by
Publication details: New Delhi OXFORD UNIVERSITY PRESS 2018
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8342/Mah/Pil/35376.

75.
Analysis on consumer behavior of existing and potential customers of pride of cows by
Edition: PG-16-11 2016-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-1236/PG-Mar/2016-2018/6661236.

76.
Study of why protein market by conducting consumer survey and market activation of avatar protein by
Edition: PG-16-13 2016-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-1237/PG-Mar/2016-2018/6661237.

77.
A study of evaluating the retail penetration and consumer preferences of amul ice-cream in Mumbai by
Edition: PG-16-54 2016-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-1246/PG-Mar/2016-2018/6661246.

78.
An analysis of distribution process and consumer preferences of amul UHT milk by
Edition: PG-16-67 2016-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-1253/PG-Mar/2016-2018/6661253.

79.
Analysis of consumer perception and consumption pattern for pride of cows by
Edition: PG-16-69 2016-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-1254/PG-Mar/2016-2018/6661254.

80.
An empirical study on consumer preference and usage pattern for pride of cows milk by
Edition: PG-16-77 2016-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-1255/PG-Mar/2016-2018/6661255.

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