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	41.	No cover image available Lifezen Healthcare Pvt. Ltd. Engaging into new product development like Anti-Stretch Mark Cream & Multi Vitamin for Eyes Marketing activities for existing products like Eyespa, Tuskca & Wonderpro by Rajgor, Karan Edition: PM-16-21 2016-2018 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai IES's Management College and Research Centre April 2017 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer Pro Sum-1349/PM/2016-2018/6661349. Log in to add tags Add to cart (remove)
	42.	No cover image available Building a Powerful Entrepreneurial Brand: The Role of Critical Success Factors and Their Impact on Competitive Advantage by Otubanjo, Olutayo Material type: Text; Format: print ; Literary form: Not fiction In: MURTHY, E N BRAND MANAGEMENT Availability: Items available for loan: Main Library (1)Collection, call number: Vol 15, No 1/ 5558568JA2. Place hold Log in to add tags Add to cart (remove)
	43.	Powering content: building a nonstop content marketing machine by Busche, Laura Publication details: Mumbai Shroff Publishers & Distributors Pvt. Ltd., 2017 Availability: Items available for loan: Main Library (1)Collection, call number: 658.872/Bus/36320. Lists: Book Alert-October-2018. Place hold Log in to add tags Add to cart (remove)
	44.	No cover image available Product development and commercial viability study of last mile logistics by Srinivas Jakkan Edition: M-17-20 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai ; 30-06-2018 ; IES Management College and Research Centre Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: Summer pro Sum-1491/MMS-Mar/17-19/6661491. Log in to add tags Add to cart (remove)
	45.	No cover image available Managerial decisions and new product development in the circular economy model enterprise: absorptive capacity and a mediating role of strategic orientation. by Stelmaszczyk, M Pierscieniak, A Abrudan, D Material type: Text; Format: print ; Literary form: Not fiction In: CHAKRABARTI, BHASKAR DECISION Availability: Items available for loan: Main Library (1)Collection, call number: Vol 50, No 1/55513645JA3. Place hold Log in to add tags Add to cart (remove)
	46.	No cover image available Shifting Consumer Attitudes and Willingness to Pay for Premium Products — The Case of Unibic Cookies by Jain, Akshat Jain, Prateek Material type: Text; Format: print ; Literary form: Not fiction In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING Availability: Items available for loan: Main Library (1)Collection, call number: JOURNAL/MAR/ 55514167JA1. Place hold Log in to add tags Add to cart (remove)

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