IES Management College And Research Centre

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561.
A Study on Marketing Strategies of Honda Cars in India Parab, Sanjeev by
Edition: PG-13-92 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441706.

562.
A Study on Customer Awareness and Preferences in Choosing Green Products based on Green Communication Khanvilkar, Dipti by
Edition: PG-13-93 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441707.

563.
Factors Influencing Online Shopping Behaviour An Empirical Study with Special Reference of Mumbai Mehta, Dhrumil by
Edition: PG-13-94 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441708.

564.
Customer Attitudes and Buying Behaviour for Home Furniture Rathi, Hemant by
Edition: PG-13-95 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441709.

565.
To Study Consumer Behaviour Towards Luxury Brands Vyas, Rushi by
Edition: PG-13-96 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441710.
Lists:

566.
A Study on prospectus and challenges of the plastic granules Industry in Mumbai Adukia, Ankit by
Edition: PG-13-97 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441711.

567.
A Study of Customer Satisfaction with Respect to Services of Mumbai Metro Shetty, Karthik by
Edition: PG-13-98 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Not available: Main Library: Ordered (1).

568.
To Study Promotional Strategies of Coca-Cola across the Globe Shetty, Shriti by
Edition: PG-13-99 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441713.

569.
A Study Analyzing the Impact of Digital Marketing on Digital Consumer Maurya, Sumit by
Edition: PG-13-101 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441714.

570.
Impact of Television Advertising on buying behaviour of Women W.R.T Shampoos Jain, Heena by
Edition: PG-13-102 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441715.

571.
Impact of Celebrity Endorsements on the Markets in and around Mumbai Kulkarni, Saurabh by
Edition: PG-13-103 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441716.

572.
A Study on Consumer Complaint Management with respect to banking sector Parmar, Nimit by
Edition: PG-13-105 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441717.

573.
A Study on Mystery Shopping process with Special reference to Requanta Shah, Karishma by
Edition: PG-13-106 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441718.

574.
A Study on Home Loan Market and Housing Loan Products on HDFC Ltd Wadile, Janvi by
Edition: PG-13-107 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441719.

575.
Marketing Strategy for URZZA in India Bidari, Amar by
Edition: PG-13-108 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441720.

576.
Volkswagan passenger Cars: Marketing Strategies and Integrated Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441721.

577.
To Study the Consumer Perception Towards Luxury Brand with special focus on Louis Vutton Dandwani, Namrata by
Edition: PG-13-112 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441722.
Lists:

578.
A Study on Role and Effectiveness of Product placement with respect to FMCG products Baste, Snehal by
Edition: PG-13-117 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441723.

579.
The general theory of employment John Maynard Keynes by
Publication details: U.S.A. Createspace Independent Publishing Platform 2015
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: ECONOMICS (CUP 7/SH 1) 330/ Key/ 31868.

580.
A Study on role and effectiveness of product placement with respect to FMCG Products Baste, Snehal by
Edition: PG-13-117 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: No items available.

581.
A Study on the Effectiveness of social media with special reference to small business i Mumbai Subudh, Shalini by
Edition: PG-13-119 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441724.

582.
A Study on the brand building strategies of luxury brand - Louis Vuitton Gandhi, Unnati by
Edition: PG-13-120 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441725.
Lists:

583.
Creativity in Advertising Bhosale, Yogesh by
Edition: MM-13-01 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441726.

584.
Hospital Management and its Modules Jadhav, Swapnil by
Edition: MM-13-02 2013-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441727.

585.
Changing Trends of FMCG in India Gujar, Vijay by
Edition: MM-13-03 2013-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2013-2015/4441728.

586.
Indian Media and Entertainment Industry Merchant, Maqbool by
Edition: MM-13-04 2013-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2013-2016/4441729.

587.
Current Trend in distribution and retail marketing Mistry, Kunal by
Edition: MM-13-05 2013-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2013-2016/4441730.

588.
A study on customer satisfaction towards royal enfield bikes, Mumbai Patel, Bhavesh by
Edition: MM-13-06 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2013-2016/4441731.

589.
Study of E-marketing: Current Scenario and future challenges Trivedi, Nisha by
Edition: MM-13-07 2013-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2013-2016/4441732.

590.
The trends the challenges and the future of media and entertainment industry, India Surve, Pooja by
Edition: MM-13-09 2013-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2013-2015/4441733.

591.
Brand awareness for Bisleri Naheed, Abbas by
Edition: MM-13-10 2013-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2013-2016/4441734.

592.
Brand Marketing and Sports: The Indian Perspectives Mistry, Adil by
Edition: MM-13-11 2013-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2013-2016/4441735.

593.
A study on after sales services of consumer durables in India Bhoir, Rajkumar by
Edition: M-13-4 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-Mar/2013-2015/4441736.

594.
A study on Disney's Integrated marketing communication campaign Chawla, Nikita by
Edition: M-13-6 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-Mar/2013-2015/4441737.

595.
A study on Honda's failure in the 'HatchBack' Segment cars and recommendations Dalvi, Prathamesh by
Edition: M-13-7 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-Mar/2013-2015/4441738.

596.
A study of consumer perception, perferences and behaviour with respect to energy drinks in mumbai Dhawas, Anuja by
Edition: M-13-9 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-Mar/2013-2015/4441739.

597.
A study on consumer behaviour in shampoo market Hiramath, Minali by
Edition: M-13-15 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-Mar/2013-2015/4441740.

598.
Challenges in B2B digital marketing in India Jage, Minali by
Edition: M-13-16 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-Mar/2013-2015/4441741.

599.
A study on market growth and opportunities of luxury brand calvin klein Jaiswal, Pooja by
Edition: M-13-18 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-Mar/2013-2015/4441742.
Lists:

600.
Influence of online marketing on consumer Javanjal, Anisha by
Edition: M-13-20 2013-2015
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2015
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS/2013-2015/4441743.

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