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	81.	KILLER BRANDS: CREAT AND MARKET A BRAND THAT WILL ANNIHILATE THE COMPETITION by LANE, FRANK Material type: Text; Format: print ; Literary form: Not fiction Publication details: AVON, MASSACHUSETTS ADAMS MEDIA CORPORATION 2009 Availability: Items available for loan: Main Library (2)Collection, call number: 658.827 / LAN / 12139, ... Place hold Log in to add tags Add to cart (remove)
	82.	Brand management by Sagar, Mahim; Singh, Deepali; Agrawal, D.P.; Gupta, Achintya Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Ane Books Pvt. Ltd., 2009 Availability: Items available for loan: Main Library (2)Collection, call number: 658.827 / AGR / 12143, ... Lists: Book Alert-Janaury-2018. Place hold Log in to add tags Add to cart (remove)
	83.	GLOCALISATION OF BRANDS GHOSE, AMITABHA by GHOSE, AMITABHA: MUKHERJEE, ISHITA GHOSE AMITABHA;MUKHERJEE ISHITA Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD ICFAI UNIVERSITY PRESS 2008 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / / 12171. Place hold Log in to add tags Add to cart (remove)
	84.	HERITAGE BRANDS: by BALA KRISHNA A V;GARIKAPARTHI MADHAVI MADHAVI Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD ICFAI UNIVERSITY PRESS 2008 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / / 12172. Place hold Log in to add tags Add to cart (remove)
	85.	BRANDING INDIA:AN INCREDITABLE STOREY by KANT AMITABH Material type: Text; Format: print ; Literary form: Not fiction Publication details: NOIDA HARPER COLLINS PUBLISHERS 2009 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / KAN / 12272. Place hold Log in to add tags Add to cart (remove)
	86.	REBUILDING BRAND AMERICA:WHAT WE MUST DO TO RESTORE OUR REPUTATION AND SAFEGUARD THE FUTURE ... by MARTIN DICK Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK AMERICAN MANAGEMENT ASSOCIATION 2007 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / MAR / 12291. Place hold Log in to add tags Add to cart (remove)
	87.	THE LUXURY STRATEGY: BREAK THE RULES OF MARKETING TO BUILD LUXARY MARKETING by BASTIEN, V KAPFERER, J N Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI KOGAN PAGE INDIA PVT LTD 2009 Availability: Items available for loan: Main Library (2)Collection, call number: 658.827 / BAS / 12613, ... Place hold Log in to add tags Add to cart (remove)
	88.	BRAND IDENTITY:VISUAL AND DESIGN PERSPECTIVES by KAPOOR SRIKANT Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD ICFAI BOOKS 2008 Availability: Items available for loan: Main Library (1)Collection, call number: ICFAI(CUP /SH ) 658.827 /KAP / 12892. Place hold Log in to add tags Add to cart (remove)
	89.	BRAND POSITIONING:STRATEGIES AND CONSUMER CULTURE by MAHASHABDE K E;VARMA ANIL Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD ICFAI BOOKS 2009 Availability: Items available for loan: Main Library (1)Collection, call number: ICFAI(CUP /SH ) 657.827 /MAH/VAR/ 12893. Place hold Log in to add tags Add to cart (remove)
	90.	BRAND MANAGEMENT: TEXT AND CASES by VERMA, HARSH V Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI EXCEL BOOKS 2009 Availability: Items available for loan: Main Library (2)Collection, call number: 658.827 / VER / 13329, ... Place hold Log in to add tags Add to cart (remove)
	91.	BRAND IMAGE DYNAMICS:CONCEPTS AND EXPERIENCES by KAPOOR SRIKANT Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD ICFAI BOOKS 2009 Availability: Items available for loan: Library Annexe (1)Collection, call number: ICFAI(CUP /SH ) 658.82 /KAP /13343. Place hold Log in to add tags Add to cart (remove)
	92.	THE ICFAI UNIVERSITY PRESS ON BRAND GENDERING:CONCEPTS AND EXPERIENCES by MUKHERJEE ARINDAM Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD ICFAI BOOKS 2009 Availability: Items available for loan: Library Annexe (1)Collection, call number: ICFAI(CUP /SH ) 658.827 / MUK/ 13437. Place hold Log in to add tags Add to cart (remove)
	93.	ROLE OF MARKETING COMMUNICATION IN BRAND MANAGEMENT VARMA, ANIL by VARMA, ANIL VARMA ANIL Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD ICFAI BOOKS 2009 Availability: Items available for loan: Library Annexe (1)Collection, call number: ICFAI(CUP /SH ) 658.827/KUM/13444. Place hold Log in to add tags Add to cart (remove)
	94.	BRAND DEMYSTIFIED: by VERMA HARSH V Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI RESPONSE BOOKS 2010 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / VER / 13492. Place hold Log in to add tags Add to cart (remove)
	95.	THE 22 IMMUTABLE LAWS OF BRANDING: by RIES AL;RIES LAURA Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON PROFILE BOOKS LTD 2009 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / RIE / 13778. Place hold Log in to add tags Add to cart (remove)
	96.	THE NEW STRATEGIC BRAND MANAGEMENT:CREATING AND SUSTAINING BRAND EQUITY LONG TERMS by KAPFERER JEAN-NOEL Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI KOGAN PAGE INDIA PVT LTD 2009 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / KAP / 14236. Place hold Log in to add tags Add to cart (remove)
	97.	BRANDING WITH BRAINS:THE SCIENCE OF GETTING CUSTOMERS TO CHOOSE YOUR COMPANY by WALVIS TJACO Material type: Text; Format: print ; Literary form: Not fiction Publication details: EDINBURGH FINANCIAL TIME PRENTICE HALL AN IMPRINT OF PEARSON 2010 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / WAL / 14578. Place hold Log in to add tags Add to cart (remove)
	98.	BRAIN TATTOOS:CREATING UNIQUE BRANDS THAT STICKS IN YOUR CONSUMERS' MINDS by POST KAREN Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI REFERENCE PRESS 2010 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / POS / 14687. Place hold Log in to add tags Add to cart (remove)
	99.	DIFFERENTIATE OR DIE: SURVIVAL IN OUR ERA OF KILLER COMPETITION by TROUT, JACK Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: CHENNAI WESTLAND LTD 2008 Availability: Items available for loan: Main Library (2)Collection, call number: 658.827 / TRO / 14764, ... Not available: Main Library: Withdrawn (1). Place hold Log in to add tags Add to cart (remove)
	100.	ADVANCED BRAND MANAGEMENT:MANAGING BRANDS IN A CHANGING WORLD PAUL TEMPORAL by TEMPORAL, PAUL Material type: Text; Format: print ; Literary form: Not fiction Publication details: SINGAPORE JOHN WILEY & SONS (ASIA) PTE. LTD. 2010 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827/ TEM/ 15049. Not available: Main Library: Checked out (1). Place hold Log in to add tags Add to cart (remove)
	101.	BRAND SWITCH:PRINCIPLES AND STRATEGIES FOR BRAND SUCCESS by KAPOOR JAGDEEP Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: MUMBAI JAICO PUBLISHING HOUSE 2004 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / KAP / 14784. Lists: Marketing Books-General-17-July-2018. Place hold Log in to add tags Add to cart (remove)
	102.	STRATEGIC BRAND MANAGEMENTFOR B2B MARKET:A ROAD MAP FOR ORGANISATIONAL TRANSFORMATION by SHARIN SHARAD Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI RESPONSE BOOKS 2010 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / SHA / 14871. Place hold Log in to add tags Add to cart (remove)
	103.	Strategic brand management : building, measuring, and managing brand equity Kevin Lane Keller by Lane Keller, Kevin Edition: 3 Publication details: New Delhi Perason Education South Asia 2008 Availability: Items available for loan: Library Annexe -2 (6th Floor) (4)Collection, call number: Text Book 658.827/Kel/15638, ... Main Library (8)Collection, call number: 658.827 / KEL / 15391, ... Not available: Library Annexe: In transit (1). Library Annexe -2 (6th Floor): In transit (3). Place hold Log in to add tags Add to cart (remove)
	104.	No cover image available BRAND SCORECARD FOR DOVE HAIR - CARE PRODUCTS (SHAMPOOS - CONDITIONERS) by MATHUR, RICHA Edition: 2007-2009 M-07-30 Material type: Text; Format: print ; Literary form: Not fiction Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PROJECT RE PR-592/MAR. Log in to add tags Add to cart (remove)
	105.	INGREDIENT BRANDING by KOTLER PHILIP AND PFOERTSCH WALDEMAR Publication details: GERMANY SPRINGER VERLAG BERLIN HEIDELBERG 2010 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.827/Kot/Pfo/16073. Lists: Management Gurus-25-March-2022. Log in to add tags Add to cart (remove)
	106.	BRAND BUILDING ADVERTISING by PARAMESWARAN M. G. AND MEDH KINHAL Publication details: NEW DELHI TATA MCGRAW HILL PUBLISHING COMPANY LTD 2011 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.827/Par/16078. Place hold Log in to add tags Add to cart (remove)
	107.	BRAND FAILURS: THE TRUTH ABOUT THE 100 BIGEST BRANDING MISTAKES OF ALL TIME by HAIG, MATT Edition: 2 Publication details: LONDON KOGAN PAGE LIMITED 2011 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.827/HAI/16187. Place hold Log in to add tags Add to cart (remove)
	108.	BRAND SUCCESS: HOW THE WORLD'S TOP 100 BRANDS THIRIVES AND SURVIVE by HAIG, MATT Edition: 2 Publication details: LONDON KOGAN PAGE LIMITED 2001 Availability: Items available for loan: Main Library (2)Collection, call number: Text Book 658.827/HAI/16188, ... Place hold Log in to add tags Add to cart (remove)
	109.	WIKI BRANDS: REINVENTING YOUR COMPANY IN CUSTOMER DRIVEN MARKETPLACE by MOFFITT, SEAN DOVER, MIKE Publication details: NEW DELHI TATA MCGRAW HILL EDUCTION PRIVATE LTD. 2011 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.827/MOF/DOV/16196. Place hold Log in to add tags Add to cart (remove)
	110.	How cool brands stay hot: branding to Generations Y Joeri Van den Bergh, Mattias Behrer. by Bergh, Joeri Van Den Behrer, Mattias Publication details: New Delhi Kogan Page 2011 Availability: Items available for loan: Main Library (2)Collection, call number: Text Book 658.827/BER/BER/16189, ... Lists: Recent Additions to the Library October-16. Place hold Log in to add tags Add to cart (remove)
	111.	LIFESTYLE PRODUCTS AND BRANDS: CONCEPTS AND CASES by SEN, SIMANTEE ( ED.) Publication details: AGARTALA THE ICFAI UNIVERSITY PRESS 2008 Availability: Items available for loan: Main Library (1)Collection, call number: ICFAI(CUP /SH ) 658.827/SEN/16234. Place hold Log in to add tags Add to cart (remove)
	112.	BRAND ARCHITECTURE: CONCEPTS AND CASES by HARISH, R Publication details: AGARTALA THE ICFAI UNIVERSITY PRESS 2005 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.827/HAR/16230. Place hold Log in to add tags Add to cart (remove)
	113.	BRAND REVITALIZATION: CONCEPTS AND CASES by SURESH K. ( ED.) Publication details: AGARTALA THE ICFAI UNIVERSITY PRESS 2008 Availability: Items available for loan: Library Annexe (1)Collection, call number: Text Book 658.827/SUR/16423. Place hold Log in to add tags Add to cart (remove)
	114.	BRANDING YOUR BUSINESS by HAMMOND, JAMES Publication details: NEW DELHI KOGAN PAGE INDIA PVT. LIMITED 2011 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.827/HAM/16358. Place hold Log in to add tags Add to cart (remove)
	115.	STRATEGIC BRAND MANAGEMENT: CRAETING AND SUSTAINING BRAND EQUITY LONG TERM by KAPFERER, JEAN- NOEL Publication details: NEW DELHI KOGAN PAGE INDIA PVT. LTD. LIMITED 2000 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.827/KAP/16366. Place hold Log in to add tags Add to cart (remove)
	116.	THE BRANDED MIND: WHAT NEUROSCIENCE REALLY TELL US ABOUT PUZZLE OF BRAIN AND THE BRAND by PLESSIS, ERIK DU Publication details: NEW DELHI KOGAN PAGE INDIA LIMITED 2011 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.827/PLE/16367. Place hold Log in to add tags Add to cart (remove)
	117.	BRAND FAILURES: THE TRUTH ABOUT THE 100 BIGGEST BRANDING MISTAKES OF ALL TIME: by HAIG, MATT Publication details: NEW DELHI KOGAN PAGE INDIA PVT. LIMITED 2011 Availability: Items available for loan: Main Library (4)Collection, call number: Text Book 658.827/HAI/16357, ... Place hold Log in to add tags Add to cart (remove)
	118.	ADVERTISING AND BRAND STRATEGY by HARIDAS, M. P Publication details: NEW DELHI ADHYAYAN PUBLISHERS AND DISTRIBUTORS 2011 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 659.1/HAR/16466. Place hold Log in to add tags Add to cart (remove)
	119.	STRATEGIC BRAND MANAGEMENT: RESEARCH THEORY AND PRACTICE by PAREEK, SAROJ Publication details: JAIPUR SHREE NIWAS PUBLICATION 2012 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.827/ PAR/ 16512. Place hold Log in to add tags Add to cart (remove)
	120.	STRATEGIC BRAND MANAGEMENT BUILDING, MEASURING, AND MANAGING BRAND EQUITY by KELLER, KAVIN [PARMESWARAN, M. G.] [JACOB, ISSAC] Edition: 3 Publication details: NEW DELHI PEARSON EDUCATION 2011 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.827/ KEL/PAR/ 16564. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.827/KEL/PAR/16563. Place hold Log in to add tags Add to cart (remove)