IES Management College And Research Centre

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801.
MARKETING STRATEGY : PLANNING, IMPLEMENTION AND CONTROL by
Publication details: NEW DELHI CENGAGE LEARNING INDIA PRIVATE LIMITED 2004
Availability: Items available for loan: Main Library (19)Collection, call number: 658.8 / JAI / 10943, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.802/Jai/15757. Not available: Main Library: Checked out (1).

802.
SERVICES MARKETING : INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM by
Edition: 5
Publication details: NEW DELHI TATA MCGRAW HILL EDUCATION PRIVATE LIMITED 2011
Availability: Items available for loan: Library Annexe -2 (6th Floor) (4)Collection, call number: Text Book 658 (SER)/ ZEI/ BIT/ 15768, ... Main Library (3)Collection, call number: Text Book 658.89 (SER)/ ZEI/BIT/ 15769, ...

803.
MARKETING WARFARE by
Publication details: NEW DELHI TATA MCGRAW HILL EDUCATION PRIVATE LIMITED 2009
Availability: Items available for loan: Main Library (2)Collection, call number: Text Book 658.8/Rie/Tro/15800, ...

804.
MARKETING OF FIVE STAR HOTELS IN INDIA by
Edition: 2008-2010 M-08-54
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PR-639/MAR/MMS/444639.

805.
STUDY AND BENCHMARKING OF GREEN BUILDINGS IN INDIA by
Edition: 2008-2010 M-08-15
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PR-640/MAR/MMS/444640.

806.
TRENDS IN MARKETING OF AUTOMOBILE INDUSTRY WITH SPECIAL EMPHASIS ON PASSENGER VEHICLES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PR-641/MAR/MMS/444641.

807.
INNOVATIONS IN MARKETING HULU.COM AND MOSER BAER by
Edition: 2008-2010 M-08-61
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PR-642/MAR/MMS/444642.

808.
A STUDY OF BUSINESS STRATEGIES OF AUTOMOBILE COMPANIES WITH REFERENCE TO SMALL CAR MARKET IN INDIA by
Edition: 2008-2010 M-08-12
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PR-646/MAR/MMS/444646.

809.
STUDY OF USAGE OF RFID IN COLD CHAIN OF PERISHABLE GOODS by
Edition: 2008-2010 M-08-01
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PR-655/MAR/MMS/444655.

810.
A COMPARATIVE STUDY ON CNG VS LPG IN INDIA by
Edition: 2008-2010 M-08-03
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PR-657/MAR/MMS/444657.

811.
BUZZ : REAL-LIFE LESSONE IN WORD OF MOUTH MARKETING by
Publication details: LONDON PROFILE BOOKS LTD 2010
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8072/Ros/15827.

812.
MARKETING TOURISM TO YOUTH by
Edition: 2007-2009 M-07-51
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: No items available.

813.
GROWTH PROSPECTS & MARKETING STRATEGIES FOR TOURISM IN MAHARASHTRA by
Edition: 2007-2009
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PROJECT RE PR-585/MAR.

814.
MARKETIN TOURISM TO YOUTH by
Edition: 2007-2009 M-07-51
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PROJECT RE PR-581/MAR.

815.
PERCEPTION SATISFACTION OF OTH SERVICE PROVIDERS IN MUMBAI by
Edition: 2007-2009 M-07-10
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PROJECT RE PR-589/MAR.

816.
EMERGENCE OF INTERNET MARKETING IN TOURISM INDUSTRY by
Edition: 2007-2009 M-07-05
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PROJECT RE PR-590/MAR.

817.
STUDY OF STRATEGY ON KIDS MARKETING by
Edition: 2007-2009 M-07-04
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PROJECT RE PR-595/MAR.

818.
TWITTER MARKETING : AN HOUR DAY by
Publication details: NEW DELHI WILEY INDIA PVT LTD 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8[EM]/Tho/15862.

819.
MARKETING CHAMPIONS: PRACTICAL STRATEGIES FOR IMPROVING MARKETINGS POWER, INFLUENCE AND BUSINESS IMPACT by
Publication details: MUMBAI TIMES GROUP BOOKS 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.802/Ste/You/wei/15863.

820.
RURAL MARKETS : UNDERSTANDING CONSUMERS AND ECONOMIC DEVELOPMENT by
Publication details: HYDERABAD ICFAI BOOKS 2010
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/Vel/Sri/15917.

821.
MARKETING RESEARCH by
Publication details: NEW DELHI CENGAGE LEARNING INDIA PRIVATE LIMITED 2007
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.83/Zik/Bab/15927.

822.
HABIT : THE 95% OF BEHAVIUORS MARKETORS IGNORE by
Publication details: NEW DELHI PEARSON EDUCATION IN SOUTH ASIA 2009
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/Mar/15942.

823.
GLOBAL MARKETING by
Publication details: NEW DELHI PEARSON EDUCATION LIMITED 2005
Availability: Items available for loan: Library Annexe -2 (6th Floor) (3)Collection, call number: Text Book 658.848/Kee/Gre/15992, ... Main Library (1)Collection, call number: Text Book 658.848/Kee/Gre/15994. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.848/Kee/Gre/15991.

824.
INTERNATIONAL MARKETING by
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 2005
In: JOSHI, RAKESH MOHAN INTERNATIONAL MARKETING In: JOSHI, RAKESH MOHAN INTERNATIONAL MARKETING In: JOSHI, RAKESH MOHAN INTERNATIONAL MARKETING
Availability: Items available for loan: Main Library (3)Collection, call number: Text Book 658.848/Jos/15996, ...

825.
HANDS-ON SOCIAL MARKETING : A STEP-BY-STEP GUIDE TO DESIGNING CHANGE FOR GOOD by
Publication details: LOS ANGELES SAGE PUBLICATION 2011
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8/Wei/16074.

826.
Principles of marketing David L Kurtzand Louis E Boone by
Edition: 12
Publication details: Mason Thomson South-Western 2006
Availability: Items available for loan: Library Annexe -2 (6th Floor) (2)Collection, call number: 658.8/ Kur/Boo/ 30404, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8/Kur/Boo/16075.

827.
LEGENDS IN MARKETING by Series: LEGENDS IN MARKETING
Publication details: NEW DELHI SAGE PUBLICATION INDIA PVT LTD 2011
Availability: Items available for reference: Main Library: Not For Loan (10)Collection, call number: REF 658.8/She/Bus/She/16084, ...

828.
SERVICE MARKETING : VOL-1 TO 4 by
Publication details: LONDON SAGE PUBLICATION INDIA PVT LTD 2010
Availability: Items available for reference: Main Library: Not For Loan (4)Collection, call number: REF 658.8/Bar/16098, ...

829.
MAKING THE NUMBER : HOW TO USE SALES BENCHMARKING TO DRIVE PERFORMANCE by
Publication details: NEW YORK PORTFOLIO PENGUIN GROUP 2008
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.81/Ale/Bar/Dra/16115.

830.
INTEGRATED MARKETING COMMUNICATION : CREATIVE STRATEGY FROM IDEA TO IMPLEMENTATION by
Publication details: NEW YORK PINNACLE 2007
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/Bla/16117.

831.
RURAL RETAILING IN INDIA by
Publication details: NEW DELHI SERIALS PUBLICATIONS 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.87/ YAD/SIN/ 16215.

832.
MARKETING AND SALES STRATEGY by
Publication details: NEW DELHI VIVA BOOKS 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/RIL/16197.

833.
STIKY MARKETING: WHY EVERYTHING IN MARKETING HAS CHANED AND WHAT TO DO ABOUT IT by
Publication details: LONDON KOGAN PAGE PVT. LTD. 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/LEB/16184.

834.
THE DENSTU WAY: SECRETS OF CROSS SWITCH MARKETING FROM WORLDS MOST INNOVATIVE ADVERTISING AGENCY by
Publication details: NEW DELHI TATA MCGRAW HILL EDUCTION PRIVATE LTD. 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/SUG/TIM/16195.

835.
THE MARKETING WHITEBOOK 2011-12: ONE STOP GUIDE FOR MARKETERS by
Publication details: NEW DELHI BUSINESS WORLD 2011
Availability: Items available for reference: Library Annexe -2 (6th Floor): Not For Loan (1)Collection, call number: REF 658.8/BW/16185.

836.
MOBILE MARKETING: FUNDAMENTALS OF STRATEGY by
Publication details: NEW DELHI TATA MCGRAW HILL EDUCTION PRIVATE LTD. 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8[EM]/VAR/TOK/16194.

837.
GURRILLA SOCIAL MEDIA MARKETING: 100+ WEAPONS TO GROW YOUR ONLINE INFLUENCE, ATTARCT CUSTOMERS, AND DRIVE PROFIT by
Publication details: NEW DELHI TATA MCGRAW HILL EDUCTION PRIVATE LTD. 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/LEV/GIB/16183.

838.
BUSINESS TO BUSINESS MARKETING by
Edition: 2
Publication details: NEW DELHI SAGE PUBLICATIONS INDIA PVT. LTD 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/BRE/CAN/16192.

839.
MARKETING by
Edition: 2
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 2011
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8/ BAI/CHR 16206.

840.
GREEN MARKETING: THEORY, PRACTICE, AND STRATEGIES by
Publication details: DELHI CENGAGE LEARNING 2010
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/DAH/16226.

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