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	1.	THE $10 TRILLION PRIZE CAPTIVATING THE NEWLY AFFLUENT IN CHINA AND INDIA by SILVERSTEIN, MICHAEL J ( et.al) Publication details: BOSTON HARVARD BUSINESS REVIEW PRESS 2012 Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.84/ SIL/ 18825. Lists: Harvard Publiactions. Place hold Log in to add tags Add to cart (remove)
	2.	No cover image available Consumer attitude towards luxury brands: an empirical study. Preeti Tak and Ashish Paree by Tak, Preeti Pareek, Ashish Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hydrabad I UP Publication March 2016 In: MURTHY, E N BRAND MANAGEMENT Availability: Items available for loan: Main Library (1)Collection, call number: Vol. XII, No.1/ 5555611JA1. Place hold Log in to add tags Add to cart (remove)
	3.	No cover image available The impact of consumer personality traits on luxury brand market: an empirical study on closet consumers. Shweta Kastiya by Kastiya, Shweta Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hydrabad I UP Publication March 2016 In: MURTHY, E N BRAND MANAGEMENT Availability: Items available for loan: Main Library (1)Collection, call number: Vol XIII No. / 5555611JA2. Place hold Log in to add tags Add to cart (remove)
	4.	India reloaded : inside India's resurgent consumer market Dheeraj Sinha by Sinha, Dheeraj Publication details: New Delhi Westland 2015 Availability: Items available for loan: Main Library (1)Collection, call number: CONSUMER B 658.834/ Sin/ 32671. Lists: Recent Additions to the Library October-16. Place hold Log in to add tags Add to cart (remove)
	5.	No cover image available Moderating Effect of Peer Group Environment on Consumer Predisposition Towards Premium Promotions: A Study on Young Urban Consumers in India by Banerjee, Shubojit Material type: Text; Format: print ; Literary form: Not fiction In: RAVI aNSHUMAN V. IIMB Management Review Availability: Items available for loan: Main Library (1)Collection, call number: Vol 28, Issue 4/ 5556720JA4. Place hold Log in to add tags Add to cart (remove)

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