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	1.	THE GLOBAL BRAND:HOW TO CREAT AND DEVELOP LASTING BRAND VALUE by HOLLIS NIGEL Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PALGRAVE MACMILLAN 2008 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / HOL / 11750. Place hold Log in to add tags Add to cart (remove)
	2.	THE GLOBAL BRAND:HOW TO CREATE AND DEVELOP LASTING BRAND VALUE IN THE WORLD MARKET by ANALYST GLOBAL CHIEF;BROWN MILLWARD;HOLLIS NIGEL Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PALGRAVE MACMILLAN 2008 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / ANA / 11904. Place hold Log in to add tags Add to cart (remove)
	3.	BRAND AVATAR:TRANSLATING VIRTUAL WORLD BRANDING INTO REAL WORLD SUCCESS by DE MESA ALYCIA Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PALGRAVE MACMILLAN 2009 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / DE / 12205. Place hold Log in to add tags Add to cart (remove)
	4.	BRAND IMMORTALITY:HOW BRAND CAN LIVE LONG AND PROSPER by FIELD PETER;PRINGLE HAMISH Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI KOGAN PAGE INDIA PVT LTD 2009 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / FIE / 12604. Place hold Log in to add tags Add to cart (remove)
	5.	18 BRAND ASTRAS:USING BRAND ABILITIES AS WEAPONS FOR CRISP BRAND BUILDING by KAPOOR JAGDEEP Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI RESPONSE BOOKS 2003 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / KAP / 13525. Lists: Marketing Books-General-17-July-2018. Place hold Log in to add tags Add to cart (remove)
	6.	9 BRAND SHAASTRAS:NINE SUCCESSFUL BRAND STRATEGIES TO BUILD WINNING BRANDS by KAPOOR JAGDEEP Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI RESPONSE BOOKS 2004 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / KAP / 13547. Lists: Marketing Books-General-17-July-2018. Place hold Log in to add tags Add to cart (remove)
	7.	THE BRAND BUBBLE:THE LOOMING CRISIS IN BRAND VALUE AND HOW TO AVOID IT by GERZEMA JOHN;LEBAR ED Material type: Text; Format: print ; Literary form: Not fiction Publication details: SANFRANCISCO JOSSY BASS A WILEY IMPRINT 2008 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / GER / 14039. Place hold Log in to add tags Add to cart (remove)
	8.	A REQUIEM FOR A BRAND:TARGETING THE NEW-AGE CONSUMER CHANDA PRADIP by CHANDA PRADIP Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI LOTUS COLLECTION IMPRINT OF ROLI BOOKS 2010 Availability: Items available for loan: Main Library (1)Collection, call number: 658.8343 / CHA / 14195. Place hold Log in to add tags Add to cart (remove)

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