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	1.	THE INDIAN CONSUMER: ONE BILLION MYTHS ONE BILLION REALITIES: by ALAM SRINIVAS Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI JOHN WILY AND SONS PVT LTD 2008 Availability: Items available for loan: Main Library (1)Collection, call number: 658.8342 / ALA / 10392. Place hold Log in to add tags Add to cart (remove)
	2.	"RIDE THE CHANGE:A PERSPECTIVCE ON THE CHANGING INDIAN CONSUMER, MARKET AND MARKETING" by PARAMESWARAN M G Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2009 Availability: Items available for loan: Main Library (1)Collection, call number: 658.8342 / PAR / 12126. Place hold Log in to add tags Add to cart (remove)
	3.	THE INDICUS CONSUMER HANDBOOK:THE MARKETER'S GUIDE TO INDIAN CONSUMERS by BHANDARI LAVEESH Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI PEARSON EDUCATIO ASIA 2009 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8342/BHA/12127. Log in to add tags Add to cart (remove)

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