IES Management College And Research Centre

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1.
Green marketing : conceepts and cases Suresh K. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hydrbad ICFAI University Press 2006
Availability: Items available for loan: Main Library (1)Collection, call number: ICFAI(CUP /SH ) 658.802/SUR/9120.

2.
STUDY AND BENCHMARKING OF GREEN BUILDINGS IN INDIA by
Edition: 2008-2010 M-08-15
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PR-640/MAR/MMS/444640.

3.
GREEN MARKETING: THEORY, PRACTICE, AND STRATEGIES by
Publication details: DELHI CENGAGE LEARNING 2010
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/DAH/16226.

4.
GREEN MARKETING by
Edition: 2009-2011 M-09-57
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PR-741/MAR/MMS/444741.

5.
No cover image available
GREEN MARKETING IN INDIA : SOME ECO-ISSUES by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 42, NO.11/555475JA1.

6.
EMERGING MARKETING PRACTICE: GREEN MARKETING A STUDY OF CONSUMER ATTITUDE TOWARDS GREEN MARKETING AND GREEN ELECTRONIC CONSUMER DURABLE PRODUCTS MR. SUSHIL RAJGURU by
Edition: MMS - 2011-2013 M-11-44
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: 4441056/MMS/MAR.

7.
COMMERCIAL IMPACT OF GREEN MARKETING NABAR, POOJA by
Edition: PG-12-033 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG/MAR/2012-2014/4441372.

8.
Green Marketing Strategies Ghose, Amitabha by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad The ICFAI university Press 2008
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.802/GHO/28629.

9.
The New Rules of green marketing: strategies, tools, and inspiration for sustainable branding Jacquelyn A Ottman by
Publication details: San Francisco Berrett-Koehler Publishers 2011
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.802/ Ott/ 30344.

10.
Sustainable marketing Diane Martin; and John Schouten by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd c2014
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.802/ Mar/Sch/ 31859. Items available for reference: Main Library: Not For Loan (1)Collection, call number: 658.802/ Mar/Sch/ 31860.

11.
Green Marketing Tiwari, Deepak by
Edition: PG-16-118 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2016
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-MAR/2014-2016/4441907.

12.
Green Marketing and Its Impact on Consumers Ganachari, Deepak by
Edition: M-14-56 2014-2016
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2016
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMS-MAR/2014-2016/4441960.

13.
No cover image available
An Analysis of the Determinants of Consumer Purchase Behavior Towards Green FMCG Products by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: MURTHY, E N MARKETING MANAGEMENT
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 16, No 3/ 5557805JA1.

14.
Study of customers awareness and perception about green marketing by
Edition: M-16-6
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre 43191
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report -Finance MMS-CSR/16-18/4442413.

15.
No cover image available
16.
Consumer Perception towards Green Marketing: An Empirical Study in Kolkata by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Publishing India Group March 2023
In: International Journal on Customer Relations
Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: INT/JOU/MAR/55513751JA1.

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