IES Management College And Research Centre

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1.
No cover image available
Application of Design Thinking Techniques in Marketing of Fashion Apparel E - Commerce by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 47, No 8/ 5557635JA2.

2.
A study on understanding hedonic perspective of apparel shopping by
Edition: PG-15-8 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Project Re PG-Mar/2015-2017/4442129.

3.
To study effects of customer brand perceptions on store image and purchase intention: an application in apparel shopping by
Edition: PG-16-56
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre 43191
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report -Finance PG-Mar/16-18/4442385.

4.
No cover image available
Future Apparel Buying Intention: Mediating Effect of Past Apparel Buying Behaviour and Past Apparel Buying Experience by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: BANIK, ARINDAM GLOBAL BUSINESS REVIEW
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 19, No 3/ 5558944JA14.

5.
A study on perception and attitude of Patanjali apparel among retailers and consumers by
Edition: PG-17-48
Material type: Mixed materialsMixed materials
Publication details: Mumbai ; IES Management College and Research Centre ; Apr-19
Availability: No items available.

6.
A study on perception and attitude of Patanjali apparel among retailers and consumers by
Edition: PG-17-48
Material type: Mixed materialsMixed materials
Publication details: Mumbai ; IES Management College and Research Centre ; Apr-19
Availability: Items available for loan: Main Library (1)Collection, call number: Project re PG-Mar/17-19/4442681.

7.
The study of Omni channel retail strategies for better customer shopping experience with respect to Apparel Retail by
Edition: PG-19-62
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443119.

8.
A study on effects of visual merchandising on purchase behaviour for Apparel Industry by
Edition: PG-19-117
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443100.

9.
A study on role of brand experience aggecting brand loyalty in apparel stores by
Edition: M-18-20
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/18-20/4443362.

10.
Supply chain management of apparel industry by
Edition: M-18-37
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Operations MMS-Ope/18-20/4443440.

11.
A study on social media strategies of apparel luxury brands. by
Edition: PG-20- 143
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443673.

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