IES Management College And Research Centre

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1.
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BRAND PERSONALITY : ANTECEDENTS AND CONSEQUENCES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 42,NO. 10/555474JA2.

2.
No cover image available
BRAND PERSONALITY AND BRAND EQUITY RESEARCH: PAST DEVELOPMENTS AND FUTURE DIRECTIONS AHMAD, ANEES: THYAGARAJ, K.S. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD IUP PUBLICATIONS ( A DIVISION OF ICFAI ) SEPTEMBER 2014
Availability: Items available for loan: Main Library (1)Collection, call number: VOL. XI, NO. 3/5553066JA2.

3.
To access the point of care medium and its business potential & Gauge up the brand personality of Kenacort amongst Doctors Krishna Kumar, Vinitha by
Edition: PM-12-13 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2013
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: SUM-449/PM/2012-2014/666449.

4.
To access the perception and business potential of oxygen TV and to gauge up personality of the brand kenacort Puranik, Aditi by
Edition: PM-12-23 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2013
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: SUM-459/PM/2012-2014/666459.

5.
To assess the perception and business potential of oxygen TV and Gauge up personality of the brand kenacort Solanki, Raj by
Edition: PM-12-32 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2013
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: SUM-467/PM/2012-2014/666467.

6.
To study the Doctors perception and OTC potential for eyelashes/eyebrows brand Tharwani, Lovena by
Edition: PM-12-34 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2013
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: SUM-468/PM/2012-2014/666468.

7.
No cover image available
Brand Personality in Politics : Scale Development and Validation by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 48, No 2/ 5558436Ja3.

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