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	1.	No cover image available PROBLEMS WITH DERIVED IMPORTANCE MEASURES IN BRAND STRATEGY AND CUSTOMER SATISFACTION STUDIES by KEVIN J. CLANCY, PAUL D. BERGER, PETER KRIEG Material type: Text; Format: print ; Literary form: Not fiction In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 43, NO.1/555477JA1. Place hold Log in to add tags Add to cart (remove)
	2.	Marketing know + how Pinkoon, Damrong by Pinkoon, Damrong Publication details: Mumbai Jaico Publishing House 2015 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827/ Pin/ 31512. Place hold Log in to add tags Add to cart (remove)
	3.	No cover image available A Study on the brand building strategies of luxury brand - Louis Vuitton Gandhi, Unnati by Gandhi, Unnati Edition: PG-13-120 2013-2015 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai IES's Management College and Research Centre April 2015 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG-Mar/2013-2015/4441725. Lists: hjhj, Luxuray Brand. Log in to add tags Add to cart (remove)
	4.	No cover image available A study on Doctors perceptions on vaginal washes, assessment of brand plan for ferrous ascorbate & technical assessment of coenzyme ! 10 Choudhary, Dinesh by Chowdhary, Dinesh Edition: PM-12-4 2012-2014 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai IES's Management College and Research Centre April 2013 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: SUM-440/PM/2012-2014/666440. Log in to add tags Add to cart (remove)
	5.	No cover image available Study on amul as a brand and strategies to enhance its growth in long term by Hingora, Akshay Edition: PG-15-14 2015-2017 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai IES's Management College and Research Centre April 2016 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-1028/PG-Fin/2015-2017/6661028. Log in to add tags Add to cart (remove)
	6.	No cover image available Building distinctive brand assets by Romaniuk, Jenni Publication details: Australia Oxford University Press 2018 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: 658.827/Rom/35432. Lists: Book Alert May-June -2018. Log in to add tags Add to cart (remove)
	7.	Global brand strategy: world-wise marketing in the age of branding by Jan-Benedict Steenkamp Publication details: 2017 Palgrave macmillan 2017 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: 658.827/Ste/36504. Lists: Book Alert-May-2019. Log in to add tags Add to cart (remove)
	8.	No cover image available Shifting Consumer Attitudes and Willingness to Pay for Premium Products — The Case of Unibic Cookies by Jain, Akshat Jain, Prateek Material type: Text; Format: print ; Literary form: Not fiction In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING Availability: Items available for loan: Main Library (1)Collection, call number: JOURNAL/MAR/ 55514167JA1. Place hold Log in to add tags Add to cart (remove)

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