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	1.	"TAKING BRAND INITIATIVE:HOW COMPANIES CAN ALIGN STRATEGY, CULTURE, AND IDENTITY THROUGH CORPORATE BRANDING" by HATCH MARY JO;SCHULTZ MAJKEN Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI JOSSEY BASS A WILY COMPANY 2008 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / HAT / 9669. Place hold Log in to add tags Add to cart (remove)
	2.	No cover image available AN INVESTIGATION INTO SERVICE QUALITY-CUSTOMER LOYALTY RELATIONSHIP: THE MODERATING INFLUENCES SRIVASTAVA, MEDHA by SRIVASTAVA, MEDHA,: RAI, ALOK KUMAR Material type: Text; Format: print ; Literary form: Not fiction Publication details: CALCUTTA INDIAN INSTITUTE OF MANAGEMENT 8 MARCH 2014 In: Decision Vol 41 Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 41, NO. 1/5552525JA2. Place hold Log in to add tags Add to cart (remove)
	3.	No cover image available CORPRATE REPUTATION DECODED: BUILDING , MANAGING AND STRATEGIES FOR CORPORATE EXCELLENCE ASHA KAUL AND AVANI DESAI by KAUL, ASHA DESAI, AVANI Publication details: NEW DELHI SAGE RESOPNSE 2014 Availability: Items available for loan: Main Library (1)Collection, call number: ADVERTISIN 659.2/ KAU/DES/ 23600. Place hold Log in to add tags Add to cart (remove)
	4.	Wild West 2.0 How To Protect And Restore Your Online Reputation On The Untamed Social Frontier Fertik, Michael by Fertik, Michael: Thompson, David Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York American Management Association 2010 Availability: Items available for loan: Library Annexe (1)Collection, call number: 659.2/FER/THO/28153. Place hold Log in to add tags Add to cart (remove)
	5.	No cover image available Employer branding: the solution to create talented workforce Deepti Verma and Anees Ahma by Verma, Deept Ahmad, Anees Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hydrabad I UP Publication March 2016 In: MURTHY, E N BRAND MANAGEMENT Availability: Items available for loan: Main Library (1)Collection, call number: Vol XIII No 1 / 5555611JA4. Place hold Log in to add tags Add to cart (remove)
	6.	No cover image available Building a Powerful Entrepreneurial Brand: The Role of Critical Success Factors and Their Impact on Competitive Advantage by Otubanjo, Olutayo Material type: Text; Format: print ; Literary form: Not fiction In: MURTHY, E N BRAND MANAGEMENT Availability: Items available for loan: Main Library (1)Collection, call number: Vol 15, No 1/ 5558568JA2. Place hold Log in to add tags Add to cart (remove)
	7.	No cover image available A Conceptual Framework of Antecedents of Service Loyalty in Health Care: Patients’ Perspective by George, Ajimon Sahadevan, Jobin Material type: Text; Format: print ; Literary form: Not fiction In: Sage Publication IIM KOZHIKODE SOCIETY AND MANAGEMENT REVIEW Availability: Items available for loan: Main Library (1)Collection, call number: Vol 8, No 1/ 55510300JA5. Place hold Log in to add tags Add to cart (remove)
	8.	No cover image available A Model of Customer Loyalty: An Empirical Study of Indian Retail Banking Customer by Kant, Rishi Jaiswal, Deepak Mishra, Suyash Material type: Text; Format: print ; Literary form: Not fiction In: BANIK, ARINDAM GLOBAL BUSINESS REVIEW Availability: Items available for loan: Main Library (1)Collection, call number: Vol 20, No 5/ 55511230JA0. Place hold Log in to add tags Add to cart (remove)

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