IES Management College And Research Centre

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1.
CASE STUDIES ON FASHION RETAILING by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD ICFAI BOOKS 2008
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Case Study 658.87072/RAM/11223.

2.
No cover image available
EXPLORING THE SOURCES OF INFLUENCE IN FORMATION AN CHANGING OF GIRLS' ATTITUDE TOWARDS THE CONSUMPTION OF FASHION PRODUCTS by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: VOL.43, NO. 3/555758JA4.

3.
OPERATIONS IN FASHION INDUSTRY MS. VISHAKHA JAIN by
Edition: PG-11-082 2011-2013
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: 1184/PG/OPE.

4.
No cover image available
Consumer attitude towards luxury brands: an empirical study. Preeti Tak and Ashish Paree by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hydrabad I UP Publication March 2016
In: MURTHY, E N BRAND MANAGEMENT
Availability: Items available for loan: Main Library (1)Collection, call number: Vol. XII, No.1/ 5555611JA1.

5.
A study of shopper's buying behavior with respect to fast fashion apparels by
Edition: PG-16-77
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre 43191
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report -Finance PG-Mar/16-18/4442395.

6.
No cover image available
The Impact of Utilitarian and Hedonistic Shopping Values on Sustainable Fashion Consumption: The Moderating Role of Religiosity by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: BANIK, ARINDAM GLOBAL BUSINESS REVIEW
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 19, No 5/ 5559630JA6.

7.
No cover image available
Purchasing Criteria for Apparels among Indian Consumers by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 49, No 1/ 5559912JA4.

8.
7WEAVES: Slow Fashion by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: MURTHY, E N CASE FOLIO
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 19, No 3/ 55510926CSD2.

9.
A study on influencer marketing as a marketing tool in fashion & beauty industry by
Edition: PG-18-85
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Pharma PG-Mar/18-20/4443010.

10.
Impact of luxury fashion brand's social media marketing on customer perception and purchase behaviour by
Edition: PG-19-54
Material type: Text Text
Publication details: Mumbai IES's Management College and Research Centre 2021
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443116.
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11.
Consumer perception in fashion industry in Mumbai and need of sustainable development by
Edition: PG-20- 95
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443625.

12.
A study on brand awareness of luxury goods (in reference to fashion accessories and apparels) in India. by
Edition: PG-20- 84
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443614.

13.
A STUDY ON THE IMPACT OF AUGMENTED REALITY ON FASHION RETAIL AND E-COMMERCE INDUSTRY IN INDIA by
Edition: PG-20- 161
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443691.

14.
Zara Vs H&M: A comparative Analysis of Sustainable Practices by Fashion Retailers by
Edition: PG-20- 163
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443693.

15.
A study on the impact of Covid19 on fashion retailers and how Myntra is dealing with it by
Edition: M-19-8
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-General Management MMS-Gen/19-21/4443497.

16.
Impact of influence marketing: Fashion and beauty industry by
Edition: PG-19-122
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443305.

17.
A study on impact of social media on consumer buying behaviour in Fashion Apparel Industry by
Edition: PG-20- 75
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/20-22/4443605.

18.
No cover image available
Antecedents of Status Consumption of Fashion Brands – The Impact of Sustainability in the Post-COVID Era by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: JOURNAL/MAR/ 55514167JA2.

19.
Uncaptured value in the business model: Analysing its modes in social enterprises in the sustainable fashion industry by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications May 2024
In: Sage Journal Publication Journal of Creating Value
Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: JOURNAL/MGMT/Vol 10, No 1/55514339/JA4.

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