IES Management College And Research Centre

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MULTIVARIATE RELATION BETWEEN ADVERTISEMENT, SALES, AND PROFITS : A STUDY ON THE INDIAN FMCG INDUSTRY MAHENDRU, MANDEEP by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI SATYA GILANI ON BEHALF OF ASSOCIATED MANAGEMENT CONSULTANTS (P) LTD., JUNE 2014
In: Indian Journal of Marketing Vol 44
Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 44, NO. 6/5552586JA1.

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Crisis Management Strategies and the Long-Term Effects of Product Recalls on Firm Value by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: FRAZIER GARY L. JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 81, No 5/ 5557982JA3.

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Firm Value and its Non - Linear Relationship with Endogenous Promoter Ownership in India by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI,S. INDIAN JOURNAL OF FINANCE
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 12, Issue 6/ 5559036JA1.

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The Impact of Human Resource Expenses on Business Value: Focus on Welfare and Training Expenses in Listed Korean Stock Markets by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: BANIK, ARINDAM GLOBAL BUSINESS REVIEW
Availability: Items available for loan: Main Library (1)Collection, call number: /Vol 20, No 3/ 55510583JA6.

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