IES Management College And Research Centre

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1.
BUY.OLOGY TRUTH AND LIES ABOUT WHY WE BUY by
Publication details: NEW YORK CROWN BUSINESS 2010
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8342/ LIN/ 20890.

2.
The power of the purse How smart business are adapting to the worlds most important consumers women by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson / Prentice Hall 2005
Availability: Items available for loan: Library Annexe (8)Collection, call number: CONSUMER B 658.8342/ War/ 25226, ... Items available for reference: Library Annexe: Not For Loan (1)Collection, call number: REFERENCE 658.8342/ War/ 25225.
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