IES Management College And Research Centre

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1.
Marketing research David Johnston Luck and Ronald S Rubin by
Edition: 7TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Prentice Hall of India 1996
Availability: Items available for loan: Library Annexe (1)Collection, call number: 659.1 / LUC / 72. Main Library (1)Collection, call number: MARKETING 658.83/ Luc/Rub/ 30380.

3.
"MARKETING RESEARCH,.:METHODOLOGICAL FOUNDATIONS" by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI "MCDONANALD EVANS, LTD" 1954
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / A G / 587.

4.
AMA COMPLETE GUIDE TO MARKETING RESEARCH FOR SMALL BUSINESS: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA NTC BUSINESS BOOKS 1996
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / EDM / 634.

6.
MARKETING RESEARCH .:TEXT AND CASES by
Edition: 7TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI AITBS PUBLISHER AND DISRTIBUTORS 1996
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8 / STA / 1243.

7.
CONTEMPORARY MARKETING RESEARCH: by
Edition: 3RD
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI WEST PUBLISHING COMPANY 1996
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8 / GAT / 1890.

8.
INTRODUCTION TO OPERATIONS RESEARCH: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI "MCGRAW-HILL,INC" 1995
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / FRE / 1907.

9.
BOUND VOLUME-JOURNAL OF MARKETING RESEARCH VOL XVII1-4: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK AMERICAN MARKETING ASSOCIATION 1980
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / MAR / 3764.

10.
Exploring marketing research by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia Thomson/South-Western, 2004
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83\ Zik\ 4003.

11.
BOUND VOLUME- MARKETING REEARCH VOL141-3: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: SAN FRANCISCO AMERICAN MARKETING ASSOCIATION 2004
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / MAR / 4351.

12.
INTERNATIONAL MARKETING RESEARCH:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / / 4564.

13.
"MARKETING RESEARCH,.:METHODOLOGICAL FOUNDATIONS" by
Edition: 8TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: SINGAPORE THOMSON SOUTH-WESTERN 2004
Availability: Items available for loan: Library Annexe (2)Collection, call number: 658.8 / CHU / 4855, ... Library Annexe -2 (6th Floor) (2)Collection, call number: 658.8 / CHU / 4854, ... Main Library (1)Collection, call number: 658.8 / CHU / 4451. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8 / CHU / 4857.

14.
MARKETING RESEARCH .: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: SINGAPORE "MCGRAW-HILL,INC" 2006
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / COO / 5016.

15.
REVIEW OF MARKETING RESEARCH: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2006
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / / 5029.

16.
INTERNATIONAL MARKETING RESEARCH: by
Edition: 2ND
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW JERSEY JOHN WILY AND SONS PVT LTD 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / DOU / 5039.

17.
THE ESSENCE OF MARKETING RESEARCH: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2003
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / CHI / 7620.

18.
GUERRILLA MARKETING RESEARCH:MARKETING RESEARCH TECHNIQUES THAT CAN HELP ANY BUSINESS MAKE MORE MONEY by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI KOGAN PAGE INDIA 2006
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / KAD / 7624.

19.
INTRODUCTION TO OPERATIONS RESEARCH:
Edition: 8
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2007
In: HILLIER AND LIEBERMAN INTRODUCTION TO OPERATIONS RESEARCH
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 519.7 / / 7641.

20.
ESSENTIALS OF MARKETING RESEARCH: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: SINGAPORE THOMSON SOUTH-WESTERN 2007
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / BAB / 7821.

21.
MARKETING RESEARCH FOR MANAGERS: by
Edition: 3RD
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA BUTTERWORTH-HEINEMANN 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / CRO / 7945.

22.
"QUESTIONNAIRE DESIGN:HOW TO PLAN, STRUCTURE AND WRITE SURVEY MATERIAL FOR EFFECTIVE MARKET RESEARCH" by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI KOGAN PAGE INDIA 2004
In: BRACE; IAN QUESTIONNAIRE DESIGN
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83 / BRA / 8252.

23.
THE EFFECTIVE USE OF MARKET RESEARCH:HOW TO DRIVE AND FOCUS BETTER BUSINESS DECISION by
Edition: 4TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI KOGAN PAGE INDIA 2004
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83 / BIR / 8258.

24.
BUSINESS TO BUSINESS MARKETING RESEARCH:UNDERSTANDING AND MEASURING BUSINESS MARKET by
Edition: SOUTH ASIA
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI KOGAN PAGE INDIA 2006
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / MCN / 8301.

25.
MARKETING RESEARCH AND CONSUMER BEHAVIOUR: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI VIKAS PUBLISHING HOUSE 2003
Availability: Items available for loan: (1). Library Annexe -2 (6th Floor) (1)Collection, call number: 658.83 / SAR / 9527.

26.
REVIEW OF MARKETING RESEARCH: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2007
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / / 9888.

27.
MARKETING RESEARCH: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI CENGAGE LEARNING INDIA PRIVATE LIMITED 2007
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83 / BAR / 10387.

28.
MARKETING RESEARCH: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI EXCEL BOOKS 2008
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83 / ACH / 11148.

29.
MARKETING RESEARCH:AN APPLIED RESEARCH by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION ASIA 1999
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83 / MAL / 11735.

30.
MARKETING RESEARCH:TEXT AND CASES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI WISDOM PUBLICATIONS 2009
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.83 / SIN / 13032.

31.
"MORE GUERRILLA MARKETING RESEARCH:ASKING THE RIGHT PEOPLE, ... RIGHT WAY ANDEFFECTIVELY USING THE ANSWER TO MAKE MORE MONEY" by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI KOGAN PAGE 2010
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.83 / KAD / 13590.

32.
MARKETING RESEARCH:AN APPLIED ORIENTATION NARESH K. MALHOTRA AND SATYABHUSHAN DASH by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PEARSON EDUCATION IN SOUTH ASIA 2010
Availability: Items available for loan: Main Library (2)Collection, call number: MARKETING 658.83 /MAL/DAS/ 14154, ...

33.
MARKETING RESEARCH:TOOLS AND TECHNIQUES by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 2010
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83 / BRA / 14655.

34.
MARKETING RESEARCH by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI PRENTICE-HALL OF INDIA PVT LTD 2009
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83 / TUL / 15087.

35.
MARKETING RESEARCH by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PEARSON EDUCATION 2011
Availability: Items available for loan: Main Library (3)Collection, call number: MARKETING 658.83 / MAL / 15358, ... Items available for reference: Main Library: Not for loan (1)Collection, call number: 658.83 / MAL / 15357.

36.
MARKETING RESEARCH by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2008
Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: 658.83 / BER / 15365.

37.
MARKETING RESEARCH by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2008
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83 / BER / 15366.

38.
MARKETING RESEARCH by
Edition: 9
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI JOHN WILEY & SONS, INC 2007
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83 / AAK / 15455.

39.
MARKETING RESEARCH: AN APPLIED ORIENTATION by
Edition: 6
Publication details: NEW DELHI PEARSON EDUCATION IN SOUTH ASIA 2010
Availability: Items available for loan: Main Library (8)Collection, call number: Text Book 658.83/Mal/Das/15606, ...

40.
MARKETING RESEARCH : TEXT AND CASES by
Edition: 3
Publication details: NEW DELHI TATA MCGRAW HILL EDUCATION PRIVATE LIMITED 2008
Availability: Items available for loan: Main Library (14)Collection, call number: 658.8 / NAR / 9807, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8 / NAR / 9809.

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