IES Management College And Research Centre

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MALL PATRONAGE BEHAVIOR : UNDERSTANDING THE INTER-LINKAGES BETWEEN SHOPPING MOTIVES, SHOPPER DEMOGRAPHICS, AND SHOPPING BEHAVIOUR YADAV, SUMAN by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 44, NO. 11/5553395JA3.

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Measuring Service Quality and its Relationship with Customer Patronage at a Car Dealership in South Africa by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 48, No 9/ 5559443JA4.

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Mechanics of engendering customer loyalty: A conceptual framework by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: RAVI aNSHUMAN V. IIMB Management Review
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 30, Issue 3/ 5559713JA2.

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Facilitators of E - Tail Patronage Behavior Among Generation Z Consumers by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 49, No 4/ 55510288JA2.

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