IES Management College And Research Centre

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1.
STRATEGIC MARKETING MANAGEMENT: by
Edition: FIRST
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI GLOBAL BUSINESS PRESS 1995
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.81 / KHU / 31.

2.
STRATEGIC MARKETING MANAGEMENT:CONCEPTS & CASES by
Edition: FIRST
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI GLOBAL BUSINESS PRESS 0
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8 / KHU / 60.

3.
CASES IN COMPETITIVE SRATEGEGY by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI THE FREE PRESS 1990
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.4012 /PAR /121.

5.
STRATEGIC CHOICES: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI "MCGRAW-HILL,INC" 1995
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / EDW / 461.

6.
STRATEGY PURE AND SIMPLE:HOW WINNING CEOS OUTTHINK THEIR COMPETITION by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI "MCGRAW-HILL,INC" 1993
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / ROB / 505.

7.
ESSENTIAL OF ADVERTISING STRATEGY: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA NTC BUSINESS BOOKS 1996
Availability: Items available for loan: Library Annexe (1)Collection, call number: 659.1 / ALL / 635.

8.
STRATEGIC MARKETING MANAGEMENT: by
Edition: FIRST
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI VIVA BOOKS PRIVATE LTD 1996
Availability: Not available: Main Library: Withdrawn (1).

9.
BUSINESS POLICY AND STRATEGIC MANAGEMENT: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI HIMALAYA PUBLISHING HOUSE 1999
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.4012 / SUB / 1336.

10.
MARKETING STRATEGY FOR PHARMACEUTICAL PRODUCT: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI BR PUBLISHING CORPORATION 1999
Availability: Items available for loan: Main Library (1)Collection, call number: 615.068 / S A / 1599.

11.
MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH by
Edition: 3RD
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI IRWIN MCGRAW-HILL 1998
Availability: Items available for loan: Main Library (1)Collection, call number: 658.801/ JE / 1669.

12.
CORPORATE STRATEGIES:A COMPREHENSIVE HANDBOOK BASED ON THE INDIAN EXPERIENCE by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 1999
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.4012 / BAN / 1877.

13.
STRATEGY FORMATION:TWENTIETH CENTURY MANAGEMENT TOOLS AND TECHNIQUES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI WHEELER PUBLISHISHING 1999
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / SHI / 1934.

14.
ALL THE RIGHT MOVES:A GUIDE TO CRAFTING BREAKTHROUGH STRATEGY by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MASSACHUSETTS HARVARD BUSINESS SCHOOL PRESS 2000
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.4012 / CON / 2183.

15.
STRATEGIC PLANNING FOR FAMILY BUSINESS:PARALLEL PLANNING TO UNIFY THE FAMILY AND BUSINESS by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWYORK PALGRAVE PUBLISHERS LTD 2001
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.4012 / CAR / 2342.

16.
The seven steps to nirvana: strategic insights into e-business transformation by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2001
Availability: Items available for loan: Main Library (2)Collection, call number: 658.4012 / JEF / 2424, ...

17.
THE STRATEGY-FOCUSED ORGANIZATION:HOW BALANCED SCORECARD COMPANIES THRIVE IN THE NEW BUSINESS ENVIRONMENT by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MASSACHUSETTS HARVARD BUSINESS SCHOOL PRESS 2001
In: KAPLAN; ROBERT BUILDING STRATEGY FOCUSED ORGANISATIONS WITH BALANCE SCORCARD
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / KAP / 2453.

19.
BUSINESS POLICY AND STRATEGIC MANAGEMENT: by
Edition: 2ND
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI HIMALAYA PUBLISHING HOUSE 2000
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.401 / CHE / 2624.

20.
BUSINESS STRATEGY CASE STUDIES:. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / DUT / 2629.

21.
JUDO STRATEGY TURNING YOUR CONPETITORS STRENGTH by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: BOSTON HARVARD BUSINESS SCHOOL 2001
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.4012/YOF/KWA/17821.

22.
THE MIND OF STRATEGIES:THE ART OF JAPANESE BUSINESS by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / OHM / 2797.

23.
STRATEGIC MARKETING:MAKING DECISIONS FOR STRATEGIC ADVANTAGE by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI ROUTLEDGE 2000
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / TON / 2998.

24.
BUSINESS STRATEGY VOL - 1 by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD THE INSTITUTE OF CHARTERD FINANCIAL ANLYST OF ASI 2002
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Case Study 658.4012/DUT/3017.

25.
GLOBAL MARKETING STRATEGIES: by
Edition: 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHENNAI ALL INDIA PUBLISHERS AND DISTRIBUTORS 2001
Availability: Items available for loan: Main Library (1)Collection, call number: 658.802 / DAV / 3038.

26.
GURUS ON BUSINESS STRATEGY: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI VIVA BOOKS PRIVATE LTD 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / TO / 3209.

27.
CRAFTING AND EXECUTING STRATEGY: TEXT AND READINGS by
Edition: 12TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MCGRAW-HILL INC 2001
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.4012 / STR / 3233.

28.
WINNING MANAGEMENT:6 FAIL-SAFE STRATEGIES FOR BUILDING HIGH-PERFORMANCE ORGANIZATIONS by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI JAICO PUBLICATIONS 2004
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.4012 / WOL / 3411.

29.
MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH by
Edition: 4TH
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / HAR / 3435.

30.
BANKING STRATEGY - VOL.1 RAO, KATURI NAGESHWARA by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: ICFAI(CUP /SH ) 332.1/KAT/3445.

31.
MARKETING STRATEGY - VOL.I KAUSHESH, ANSHUL by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.802/ICF/3521.

32.
STRATEGIC MARKETING - VOL. 1 CONCEPTS AND CASES JAYASIMHA, K.R, by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Main Library (1)Collection, call number: ICFAI(CUP /SH ) 658.8/JAY/3556.

33.
THE MANAGERS GUIDE TO STRATEGY: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2004
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.4012 / FRO / 3862.

34.
MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH by
Edition: FIRST
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI EVEREST PUBLISHING HOUSE 2004
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / KUL / 3945.

35.
BUSINESS STRATEGY CASE STUDIES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD ICFAI CENTER FOR MANAGEMENT RESEARCH 2002
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Case Study 658.4012 / ICF / 4038.

36.
HARVARD BUSINESS REIVEW ON ADVANCES IN STRATEGY: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MASSACHUSETTS HARVARD BUSINESS SCHOOL PRESS 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / HAR / 4076.

37.
"MARKETING STRATEGY:BUSINESS-TO-BUSINESS, CONSUMER GOODS, SERVICES" by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON MACMILLAN INDIA LTD 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / NAG / 4139.

38.
HARDBALL:ARE YOU PLAYING TO PLAY OR PLAYING TO WIN? by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MASSACHUSETTS HARVARD BUSINESS SCHOOL PRESS 2004
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / BUT / 4158.

39.
OPPORTUNITIES AND STRATEGIES FOR INDIAN BUSINESS:PREPARING FOR A GLOBAL INDIA by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWJERSEY RESPONSE BOOKSA DIVISION OF SAGE PUBLICATION 2005
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / PHA / 4248.

40.
BUSINESS STRATEGY IN AISA: by
Edition: 2ND
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: SINGAPORE THOMSON ASIA PTE LTD 2004
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4012 / LOI / 4252.

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