IES Management College And Research Centre

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7WEAVES: Slow Fashion

By: Material type: TextTextDescription: 25-24 pSubject(s): In: MURTHY, E N CASE FOLIOSummary: Mandakini Gogoi (Mandakini), founder of 7WEAVES Social Pvt Ltd. (7WEAVES), was thinking about how to refine the 7WEAVES model. She had co-founded the social venture along with her friend Uma Madhavan (Uma) and husband Rituraj Dewan (Rituraj) in June 2017. 7WEAVES was set up as an integrated textile-garment manufacturing facility in partnership with local communities dependent on the forests in Assam’s Loharghat Forest Range. It was a for-profit company focused on Eri silk. Its stated aim was to set up a sustainable textile and garment company in Assam by providing a livelihood to forest dependent families through the integration of their village economy with the global ethical fashion market. By January 2019, 7WEAVES was able to provide guaranteed work to people in 36 households. Mandakini wanted to bring this number up to 150 households by the end of 2019. Would Mandakini be able to convince global fashion brands to buy their produce at a higher price that would help them support their model and also scale up? ...
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Holdings
Item type Current library Call number Vol info Status Notes Date due Barcode Item holds
Management Cases Management Cases Main Library Vol 19, No 3/ 55510926CSD2 (Browse shelf(Opens below)) Available 55510926CSD2
Journals and Periodicals Journals and Periodicals Main Library On Display JOURNAL/MGT/Vol 19, No 3/55510926 (Browse shelf(Opens below)) Vol 19, No 3 (01/09/2019) Not for loan September, 2019 55510926
Total holds: 0

Mandakini Gogoi (Mandakini), founder of 7WEAVES Social Pvt Ltd. (7WEAVES), was thinking about how to refine the 7WEAVES model. She had co-founded the social venture along with her friend Uma Madhavan (Uma) and husband Rituraj Dewan (Rituraj) in June 2017. 7WEAVES was set up as an integrated textile-garment manufacturing facility in partnership with local communities dependent on the forests in Assam’s Loharghat Forest Range. It was a for-profit company focused on Eri silk. Its stated aim was to set up a sustainable textile and garment company in Assam by providing a livelihood to forest dependent families through the integration of their village economy with the global ethical fashion market. By January 2019, 7WEAVES was able to provide guaranteed work to people in 36 households. Mandakini wanted to bring this number up to 150 households by the end of 2019. Would Mandakini be able to convince global fashion brands to buy their produce at a higher price that would help them support their model and also scale up? ...

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