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	1.	HARVARD BUSINESS REVIEW ON INCREARSING CUSTOMER LOYALTY by HARVARD BUSINESS REVIEW Series: HARVARD BUSINESS REVIEW Publication details: BOSTON HARVARD BUSINESS REVIEW PRESS 2011 Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8343/HBR/16255. Lists: Harvard Publiactions. Place hold Log in to add tags Add to cart (remove)
	2.	No cover image available EXPLORING THE SOURCES OF INFLUENCE IN FORMATION AN CHANGING OF GIRLS' ATTITUDE TOWARDS THE CONSUMPTION OF FASHION PRODUCTS by PRIYANKA PEGU, BRAJESH KUMAR Material type: Text; Format: print ; Literary form: Not fiction In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING Availability: Items available for loan: Main Library (1)Collection, call number: VOL.43, NO. 3/555758JA4. Place hold Log in to add tags Add to cart (remove)
	3.	No cover image available AN EMPIRICAL STUDY OF ATTITUDE TOWARD CAUSE RELATED MARKETING PROGRAMS AMONG YOUNG INDIAN CONSUMERS THAKUR, CHANDAN by THAKUR, CHANDAN Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI SATYA GILANI ON BEHALF OF ASSOCIATED MANAGEMENT CONSULTANTS (P) LTD., SEPTEMBER 2014 In: Indian Journal of Marketing Vol 44 Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 44, NO. 9/5552976JA2. Place hold Log in to add tags Add to cart (remove)
	4.	No cover image available Future Apparel Buying Intention: Mediating Effect of Past Apparel Buying Behaviour and Past Apparel Buying Experience by Krishnakumar, M Material type: Text; Format: print ; Literary form: Not fiction In: BANIK, ARINDAM GLOBAL BUSINESS REVIEW Availability: Items available for loan: Main Library (1)Collection, call number: Vol 19, No 3/ 5558944JA14. Place hold Log in to add tags Add to cart (remove)
	5.	No cover image available A study on consumer's attitude and preferences towards instant food mix during covid-19 pandemic by Hrishikesh Nafde Edition: PG-19-26 Material type: Text Publication details: Mumbai IES's Management College and Research Centre 2021 Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing PG-Mar/19-21/4443112. Place hold Log in to add tags Add to cart (remove)
	6.	No cover image available Consumers Attitude, Digital Literacy and Social Influence towards ICT Usage: An Empirical Study in Delhi-NCR Region by Kanwal Jeet Singh, Rajshree Yadav Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Publishing India Group January 2023 In: International Journal of Applied Marketing and Management Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: INT/JOU/MAR/55513885JA4. Log in to add tags Add to cart (remove)

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