IES Management College And Research Centre

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Inferring Corporate Motives: How Deal Characteristics Shape Sponsorship Perceptions by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: FRAZIER GARY L. JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 81, No 5/ 5557982JA8.

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A study on business development for sports branding and sponsorship by
Edition: M-17-7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai ; 30-06-2018 ; IES Management College and Research Centre
Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: Summer pro Sum-1485/MMS-Mar/17-19/6661485.

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