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HBR guide to building your business case Raymond Sheen and Amy Gallo

By: Contributor(s): Series: Harvard business review guidesPublication details: Harvard Buisness Review Press Boston 2015Description: xv, 147 p. PaperISBN:
  • 9781633690028
Subject(s): DDC classification:
  • 658.4012
Summary: Get your idea off the ground. You've got a great idea that will increase revenue or boost productivity--but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching. The "HBR Guide to Building Your Business Case," written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You'll learn how to: Spell out the business need for your idea; Align your case with strategic goals; Build the right team to shape and test your idea; Calculate the return on investment; Analyze risks and opportunities; Present your case to stakeholders.
List(s) this item appears in: Harvard Publiactions
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Item type Current library Call number Status Date due Barcode Item holds
Book Book Main Library 658.4012/ HBR/ 30153 (Browse shelf(Opens below)) Available 11130153
Total holds: 0

Get your idea off the ground. You've got a great idea that will increase revenue or boost productivity--but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching. The "HBR Guide to Building Your Business Case," written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You'll learn how to: Spell out the business need for your idea; Align your case with strategic goals; Build the right team to shape and test your idea; Calculate the return on investment; Analyze risks and opportunities; Present your case to stakeholders.

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