IES Management College And Research Centre

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1.
KELLOGS ON BRANDING:THE MARKETING FACULTY OF THE KELLOGG SCHOOL OF MANAGEMENT by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW JERSEY JOHN WILY AND SONS PVT LTD 2005
Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / CAL / 4437.

2.
Kellogg on branding : the marketing faculty of the Kellogg School of Management Alice M Tybout; Tim Calkins; Kellogg School of Management. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India Pvt Ltd. 2011
Availability: Items available for loan: Library Annexe (20)Collection, call number: 658.827/ Tyb/Cal/ 25149, ... Main Library (1)Collection, call number: BRANDS AND 658.827/ Tyb/Cal/ 6401. Items available for reference: Library Annexe: Not For Loan (1)Collection, call number: REFERENCE 658.827/ Tyb/Cal/ 27222. Not available: Library Annexe: In transit (1).

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