What is amazement? --
The right thing to do --
How we got here --
The master class --
The master class : American express --
Role models for amazement --
Strategy #1 : provide membership --
Strategy #2 : have serious fun --
Strategy #3 : cultivate partnership --
Strategy #4 : hire right --
Strategy #5 : create a memorable after-experience --
Strategy #6 : build community --
Strategy #7 : walk the walk --
Create your own amazement revolution --
The art of amazement to-do list --
Amazement brainstorm worksheets. What is amazement? --
The master class --
Role models for amazement --
Create your own amazement revolution.

A guide to the principle of customer amazement. Hyken uses fifty companies as role-model examples to teach seven powerful strategies that will kick-start the revolution in your organization. In a tough, competitive, and price-sensitive economy, customer service is one of the most essential tools to separate your business from the competition. In this sequel to the bestseller The Cult of the Customer, Shep Hyken delivers seven powerful strategies that any organization can implement to create greater customer and employee loyalty.