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THE IMPORTANCE OF THE RAW IDEA IN INNOVATION: TESTING THE SOW'S EAR HYPOTHESIS KORNISH, LAURA J.

By: Material type: TextTextPublication details: CHICAGO AMERICAN MARKETING ASSOCIATION FEBRUARY 2014Description: 14-26 PAPERSubject(s):
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Journal Article Journal Article Main Library VOL. 51, NO. 1/5552418JA2 (Browse shelf(Opens below)) Available 5552418JA2
Total holds: 0

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