Factors influencing Halal products purchase intention in India:preliminary invetigations
Material type: TextSubject(s): In: MURTHY, E N MARKETING MANAGEMENTItem type | Current library | Call number | Vol info | Status | Notes | Date due | Barcode | Item holds | |
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Journal Article | Main Library | Journal/Mar/Vol 15 No.1/5555609JA2 (Browse shelf(Opens below)) | Available | vol 15 No.1 | 5555609JA2 | ||||
Journals and Periodicals | Main Library On Display | JOURNAL/MAR/Vol 15, No 1/5555609 (Browse shelf(Opens below)) | Vol 15, No 1 (06/02/2016) | Not for loan | February, 2016 | 5555609 |
Total holds: 0
This research investigates consuler purchase intention for halal certified products in India and the motives which influence the consumption behavior of these consumers.
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