IES Management College And Research Centre

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Return on Engagement Initiatives: A Study of a Business-to-Business Mobile App. by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: FRAZIER GARY L. JOURNAL OF MARKETING
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Availability: Items available for loan: Main Library (1)Collection, call number: Vol 81, No 4\ 5557628JA3.

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2.
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Sales Representative Departures and Customer Reassignment Strategies in Business-to-Business Markets. by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: FRAZIER GARY L. JOURNAL OF MARKETING
Online resources:
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 81, No 2\ 5557519JA3.

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