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100 _aNAMAKUMARI S;RAMASWAMY V S;
245 _a"MARKETING MANAGEMENT:PLANNING, IMPLEMENTATION AND CONTROL"
250 _aFIRST
260 _bMACMILLAN INDIA LTD
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300 _a624
530 _a1
653 _a"MARKETING,MARKETING MANAGEMENT,MARKETING MANAGEMENT,MARKETING MANAGEMENT A FINANCE EMPHASIS,MARKETING MANAGEMENT CASES,MARKETING MANAGEMENT,STRATEGIES,MARKETING MANAGEMENT-FINANCE"
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952 _w2011-03-11
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