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_b2745 _a658.8 |
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| 100 | _aDIPAK C JAIN;KOTLER PHILIP;SUVIT MAESINCEE MAESINCEE; | ||
| 245 | _a"MARKETING MOVES:A NEW APPROACH TO PROFITS, GROWTH, AND RENEWAL" | ||
| 260 |
_bHARVARD BUSINESS SCHOOL PRESS _a"BOSTON, MASSACHUSETTS" _c2002 |
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| 300 | _a193 | ||
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| 653 | _aMARKETING | ||
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