| 000 | 00679nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 110309s9999 xx 000 0 und d | ||
| 020 | _a978-0-230-50754-8 | ||
| 082 |
_b7426 _a658.8342 |
||
| 100 | _aSINHA INDRAJEET;THOMAS FOSCHT; | ||
| 245 | _aREVERSE PSYCHOLOGY MARKETING:THE DEATH OF TRADITIONAL MARKETING AND THE RISE OF THE PULL GAME | ||
| 260 |
_bPALGRAVE PUBLISHERS LTD _aNEWYORK _c2007 |
||
| 300 | _a198 | ||
| 530 | _a650 | ||
| 653 | _a"CONSUMER BEHAVIOUR, MARKETING PSYCHOLOGY" | ||
| 942 | _cBK | ||
| 999 |
_c17955 _d17955 |
||
| 952 |
_w2011-03-11 _p1117426 _r2011-07-02 _40 _eNEETA BOOK DISTRIBUTORS _00 _b1 _10 _o658.8342 / SIN / 7426 _d2007-07-24 _70 _g1295.00 _yBK _a1 |
||