000 00688 a2200217 4500
003 OSt
005 20120518152154.0
008 111010t xxu||||| |||| 00| 0 eng d
020 _a978-81-9083-228-1
082 _a659.1
_216635
100 _aPADMANABHAN, V. S.
_91119
245 _aADVERTISING AND SALES PROMOTION
_bAN INDIAN PERSPECTIVES
260 _aANE BOOKS PVT. LTD.
_bNEW DELHI
_c2011
300 _aX, 336 P.
_bPAPER
530 _bWISDOM WEALTH ED-FIN.PVT. LTD.
_a107/ 31-OCT-11
653 _aADVERTISNG
653 _aSALES PROMOTION
700 _aMURTHY, H. S.
_92402
942 _cBK
_2ddc
999 _c26994
_d26994