000 00627 a2200205 4500
003 OSt
005 20120110165033.0
008 111114t xxu||||| |||| 00| 0 eng d
020 _a978-81-321-0518-3
082 _a658.8
_b16756
100 _aSHETH, JAGDISH N.
_4VOLUME EDITOR
_91440
245 _aLEGENDS IN MARKETING- VOLUME 3:
_bTHE PRICE-QUALITY -VALUE RELATIONSHIP
260 _bSAGE PUBLICATIONS INDIA PVT. LTD.
_c2011
_aNEW DELHI
300 _aXXXV, 341 P.
_bHARD
530 _aVAKRATUND BOOK HOUSE
_b462/ 07-DECEMBER-2011
653 _aMARKETING
653 _aPRICING
700 _aMONROE, KENT B.
942 _cREF
_2ddc
999 _c27134
_d27134