000 00604 a2200205 4500
003 OSt
005 20120110164837.0
008 111114t xxu||||| |||| 00| 0 eng d
020 _a978-81-321-0518-3
082 _a658.8
_b16757
100 _aSHETH, JAGDISH N.
_4SERIES EDITOR
_91440
245 _aLEGENDS IN MARKETING- VOLUME 4:
_bPRICE FAIRNESS
260 _bSAGE PUBLICATIONS INDIA PVT. LTD.
_c2011
_aNEW DELHI
300 _aXXXV, 185 P.
_bHARD
530 _bVAKRATUND BOOK HOUSE
_a462/ 07-DECEMBER-2011
653 _aMARKETING
653 _aPRICING
700 _aMONROE, KENT B.
942 _cREF
_2ddc
999 _c27135
_d27135