000			02198 a2200205 4500
999			_c29754 _d29754
008			130115b xxu||||| |||| 00| 0 eng d
020			_a978-81-7758-260-4
082			_a338.04/Cha
100			_aCharantimath, Poornima M _96225
245			_aEntrepreneurship Development and Small Business Enterprises _cPoornima M Charantimath,
260			_bPearson _c2012 _aNoida
300			_aXV, 522 p. _bPaper
505			_aTable of Content1.Modern Small Business Enterprises 2.Entrepreneurship 3.Women Entrepreneurs 4.Institutions Supporting Small Business Enterprises 5.Setting up a Small Business Enterprise 6.Family Business 7.Sickness in Small Business Enterprises 8.Strategic Management in Small Business 9.Financial Management in Small Business 10.Marketing Management in Small Business 11.Production Management in Small Business 12.Human Resource Management in Small Business
520			_aIn today's economic scenario, entrepreneurial development has assumed increased significance because the objective of industrial development, regional growth, and employment generation depend greatly on it. In fact, entrepreneurial development is a key to economic development. Similarily, small-scale industries (SSIs)/small business enterprises (SBEs) today constitute a very important segment in the Indian economy and are also closely linked to entrepreneurial and economic development. However, the process of liberalisation and economic reforms, since 1991, while creating tremendous opportunities for the growth of entrepreneurship and SSIs, have thrown up new challenges of building competitive strengths, introducing technology upgradation and quality improvement, and increasing productivity. Divided into two parts, namely, Entrepreneurship Development, and Management of Small Business Enterprise, this book dwells into these issues and offers valuable inputs to the students of the subject as well as to the professionals and budding entrepreneurs.
650			_aEntrepreneurship _96226
650			_aSmall Business Enterprises _935903
650			_aSMALL BUSINESS _96227
942			_2ddc _cBK