000 03820 a2200205 4500
008 130202b xxu||||| |||| 00| 0 eng d
020 _a978-93-5024-214-8
082 _a330
100 _aMISRA, S.K.: PURI, V.K.
_96637
245 _aECONOMICS FOR MANAGEMENT
_bTEXT & CASES
_cMISRA, S.K.
260 _bHIMALAYA PUBLISHING HOUSE
_c2004
_aMUMBAI
300 _a522
_bPAPER
505 _a Module 1: Introduction Introduction to Business Economics-Basic Concepts The Theory and Demand-The Theory of Consumer Behaviour The Market Demand Module 2: Theory of Production and Costs Production Function and the Law of Variable Proportions Return to Scale and Optimal Combination of Factors Returns to Scale Theory of Costs Module 3: Theory of Firm Perfect Competition Monopoly Monopolistics Competition Oligopoly-Non-Collusive and Collusive The Neoclassical Theory of the Firm: The Marginalist Controversy Average-Cost Pricing Theory of Limit Pricing Managerial Theories of Firm Behavioural Theories of the Firm Module 4: Macroeconomic Analysis Macroeconomic Concepts and National Income Accounting Equilibrium Income and Output Theory of Multiplier IS-LM Analysis Monetary and Fiscal Policy in IS-LM Framework and Supply Side Economics Umemployment Theory of Inflation Module 5: Indian Economy Indian Economy Characteristics, Features and Changing Scenario Agricultural Sector in the Indian Economy The Industrial Sector The Foreign Trade Sector Structural Adjustments Since 1991 Cases Studies and Applications Module 1 : Introduction (Consumer Behaviour) Module 2 : Theory of Production and Costs Module 3 : Theory of Firm Module 4 : macroeconomic Analysis
520 _aThe present book Economics for Management has been prepared keeping in view the requirements of the MBA students of various Universities. The book discusses the principles of microeconomics and macroeconomics in detail. The discussion has been divided into four modules : Module 1 on `Introduction` consists of three chapters explaining the basic concepts of business economics and the fundamentals of demand including cardinal and ordinal utility approach, revealed preference theory, elasticity of demand, recent developments in the theory of demand etc. Module 2 on `Theory of Production and Costs` consists of three chapters devoted to the discussion of the laws of production, isoquants, returns to scale and various cost concepts (including a discussion on recent developments in the theory of costs, engineering cost curves, shapes of cost curves and decision making etc.) Module 3 on `Theory of Firm` is the largest module consisting of nine chapters spread over almost 200 pages. In addition to a discussion of price determination under various market forms (perfect competition, monopoly, monopolistic competition and oligopoly), this module also takes up for discussion the marginalist controversy, average cost pricing, limit pricing, managerial theories of the firm and behavioural theories of the firm. Module 4 on `Macroeconomic Analysis` discusses the various concepts used in macroeconomics, national income accounting, determination of equilibrium level of national income and output, theory of multiplier, IS-LM analysis, supply side economics, unemployment and inflation. All difficult concepts have been explained in a clear and concise manner and important statements have been highlighted separately in shaded boxes for the benefit of students.
650 _aBUSINESS ECONOMICS
_96638
_xCASE STUDIES
650 _aMACOECONOMICS
_97508
650 _aINDIAN ECONOMY
_97509
942 _2ddc
_cBK
999 _c30122
_d30122