000			01542 a2200169 4500
008			130223b xxu||||| |||| 00| 0 eng d
020			_a978-1-4555-0890-7
082			_a158.1
100			_aHSIEH, TONY _97112
245			_aDELIVERING HAPPINESS _bA PATH TO PROFITS, PASSION, AND PURPOSE _cHSIEH, TONY
260			_bBUSINESS PLUS _c2010 _aNEW YORK
300			_aXIII, 289 _bPAPER
520			_a In Delivering Happiness, Tony Hsieh - the hip, iconoclastic, and widely-admired CEO of Zappos, the online shoe retailer - - explains how he created a corporate culture with a commitment to service that aims to improve the lives of its employees, customers, vendors, and backers. Using anecdotes and stories from his own life experiences, and from other companies, Hsieh provides concrete ways that companies can achieve unprecedented success. He details many of the unique practices at Zappos, such as their philosophy of allocating marketing money into the customer experience, the importance of Zappos's Core Values ("Deliver WOW through Service"), and the reason why Zappos's number one priority is company culture and his belief that once you get the culture right, everything else - great customer service, long-term branding - will happen on its own. Finally, Delivering Happiness explains how Zappos employees actually apply the Core Values to improving their lives outside of work, proving that creating happiness and record results go hand-in-hand.
650			_aHAPPINESS _97113
942			_2ddc _cBK
999			_c30367 _d30367